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META info

     
12:52 pm on Sep 15, 2000 (gmt 0)

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This may be a big no no but would anyone recommend putting in the META information the names of their competiting companies.
Is this a bad idea and what are the consequences???

ADAM

1:14 pm on Sept 15, 2000 (gmt 0)

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WebmasterWorld Senior Member rcjordan is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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>what are the consequences
Lawsuits. Trademarks in metas still count as infringement.
1:18 pm on Sept 15, 2000 (gmt 0)

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You wouldn't recommend it then?????
1:33 pm on Sept 15, 2000 (gmt 0)

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Correct. It might also get you some bad press, just not worth it. That said, there are often many legitimate ways to craft content so that the keywords contained in a competitor's name are on the page.
2:01 pm on Sept 15, 2000 (gmt 0)

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I'd strongly agree with RCJ. I remember a case (about two years ago) when a competitor built them into meta tags on their site so that they came up when searching for that tradename. The competitor lost and had to remove the tradenames. Since then, I've always strongly advised against it.
2:10 pm on Sept 15, 2000 (gmt 0)

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2:46 pm on Sept 15, 2000 (gmt 0)

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NFFC, you must have a HUGE list of bookmarks, or a photographic memory! :)
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