Forum Moderators: mack
I want to be absolutely clear about what is considered keyword searches in the search engines.
Say I checked on the overture search tool for searches relating to a topic, for example, computers. It comes up with a string of keywords.
Then, I go and type in each of the results in google search engine to see what the supply was. Well, say I picked up on overture that someone had done 1000 searches for example 'computer screens' and I then checked the supply in google and it came back with '0' results. Am I right in thinking then that 'computer screens' would be a good keyword to create a website on?
Regards
Andrea
Am I right in thinking then that 'computer screens' would be a good keyword to create a website on?
No.You aren't.
In my experience the keyword tools fail very much,especially the ones related to adwords systems,that often returns illogical,at least bizarre results.So,I consider them highly unreliable.Particularly when I see that each tool seems to have an its own opinion about a most typed word that is different from the other ones...(I have some difficult to believe that who searches "blue widget" uses different terms on different SEs...)
I do this: I create main keywords by myself,than I go on a SE and perform a search;if my keywords appear much frequently in the titles and text snippets in the SERPs ,then I picked good keywords.
My opinion is also than,especially if you have a "young site" is only a waste of time and work to pick hundreds or thousands of keywords that nobody will never type,also if a lot of people is persuaded that it is a good thing.
Personally I've got great results by picking only 40-50 well chosen keywords:I tried also "extended" keywords campaigns but the traffic increasing was very poor and it wasn't worth the effort.