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Is it effective to pay for traffic?

does it work?

         

Pibs

7:27 pm on Aug 6, 2004 (gmt 0)

10+ Year Member



A question = there are a number of companies offering traffic, often in the form of pop-unders or expired domains.

Anyone have the low-down on this kind of thing, does it really work? All of them seem to claim that THEY offer real traffic but their competitors don't. I also suspect some are re-sellers of others (and many claim to be cheaper than anyone else because everyone else buys from them yada yada)

Do they, or CAN they, differentiate between actual open windows and hits that are instantly killed by pop-up killers?

Do they really provide targeted traffic or not?

I have to admit it's almost the only form of paid traffic I could afford, many offer 10,000 visitors for reasonable rates. I love the concept - but is it for real?

I'd guess it must work some of the time but what sort of percentages, anyone know? Anyone tried this?

I have a page that when people wander into it, has a conversion rate of 1.5%, any idea what sort of conversion I could expect from 10k 'targetted' visitors? My only targetting would be Americans with credit cards basically, ie shopping, in America, as an amazon affilate and flogging my own book.

Straightforward honest answers from thems that know, appreciated!

W.

goodroi

7:54 pm on Aug 6, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



You can get eyeballs but I would not call it targeted traffic or traffic worth paying for. As for expecting a 1.5% conversion rate, I would say you probably won't see it that high. However you never know till you try each traffic feed. See if you can run a test with them.

Since you are talking about it I assume that you know users generally don't like being hijacked and you have to think about public relations (if you care about that). More importantly check the T&C of your affiliate programs.

Pibs

4:54 pm on Aug 7, 2004 (gmt 0)

10+ Year Member



Thanks for the reply.

Back to the drawing board then :o)

P.