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The recent trends shows that more the white space on the Web page - better is the chances of Search Engine ranking. Because of obvious reasons - which can be discussed later. I am working on 40-50 Affiliate and Corporate Websites presently. Lately I have applied the "more white space" theory on the pages. Its seems to be working though I am still waiting for the best results.
I want to ask fellow writers (better if they are Web Content Writers) - whether the strategy works for them also? Is it the right idea or do we thrust too much content to the visitor. make him read a lot and go away. So where goes the sale? White and blank space may mean easy navigation.
Who all agree!