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I was thinking, to heck with it, and put the entire poem on, I know there will be some theft, but I think the customers really like to see what they are buying before they buy it.
Any suggestions? Thanks a million
[edited by: WebGuerrilla at 8:16 pm (utc) on Dec. 23, 2003]
[edit reason] Split from previous thread [/edit]
You could display the poems in their completeness in graphic form. Then if someone wants to copy them they'd have to do a lot of work, type them in or write them out by hand. It saves you the quick copy-and-paste theft.
You could leave the half-poems in text for search engine purposes ... thereby keeping some content alive on the site but keeping the quick rip-off artists at bay.
Just a thought.
Now, I have another question to ask you about searchable content.
First of all, I need to know how to submit the new oscommerce site to the search engines? Do I do it as a regular html one? I mean, do I need the meta tags, and descriptions?
One thing you could do is use CSS to replace the image with text for text-only browsers. It's unlikely that the casual poem-pirate would figure out what you were doing, but that would let the poem content get spidered while most users see images.
The big problem, Amy, is that a poem is just a short block of text (now THAT's romantic... :)) - hard to protect, easy to steal. I'd guess for every one you sell you'll get many more swiped. It would be easy to copy the poem and put it on a background, or paste it into a greeting card template, etc. I don't think there are any easy answers for your ready-to-buy poems. Price 'em cheap, & work on making potential thieves feel guilty?
To keep people from stealing your poetry and putting it on their own site, I'd recommend searching for some unique phrases every now and then.
So, why don't you try adding more value? You already do that with the decorative stationery... Consider stepping up one more level by offering several formatting and framing options, at considerably higher prices, of course. Perhaps some people might like a leather presentation folder (like those for diplomas, etc.) while others might like a matted & framed poem. I suspect you can get some standard-sized products fairly inexpensively, and adjust your printed content to fit nicely.
By making the poem part of a total gift package, you'll make copy theft less of an issue. In addition, you'll solve a problem for your customers - how to present someone with their poem. (Best of all, you'll raise your average order size!)
You'll have to wade through some extraneous stuff, but as poems pop up in many different eBay categories that's about the best way to see the gamut that's offered.
There's a lot of different ways folks are adding value to their poems, a few really inventive. Think you can get some good ideas.