New text rich content pages structure and position...

[Clovis]

Understanding the importance of writing new content, and trying to keep that taken care of... where is the best place to put this in my site?

I sell 3 main products, widget1, widget2, and widget3... two different manufacturers provide me with widget1. so far, i have written 4 pages of content about widget1 in general, with more widget1 content to come specifically targetting the manufacturers and their differences of product line, design, and company history.

the pages are titled "about widget1", each page is roughly 250-275 words in length, and at the bottom of each page i have "...next page" and "...previous page" where applicable.

My question is, where do i put these content pages i have written (link from bottom of homepage? from bottom of each manufacturer page?)and where should they point to? (i.e. homepage, each of the manufacturer pages?) I plan on continually adding information via text/keyword rich pages, so i want to know the optimal location to put this stuff.

[bilalak]

If you have a good content then you just need a good navigational structure. Try to add their links to the start page, Main menu ( even in categories if needed), Site map, and interlink the pages with each other.

Luck

[Clovis]

That is what i had in mind, but needed some confirmation on the best way to set it up

[rogerd]

Clovis, organizing content is always a challenge. You can have flat structures (few levels, lots of links per page), deep structures (many levels, few links per page), either much or minimal page interlinking... While you don't have much content yet, as it grows you'll have to make some of these decisions. If you search WebmasterWorld for "theme pyramid" you'll find discussion of one approach to structuring content. A search for "canonical" will yield additional discussion of content structure and linkage.

With your small amount of content right now, I'd lean toward starting a structure based around your three widgets as major topics. I'm assuming you think people will be searching using phrases involving "widget1", for example. If people will be searching more for manufacturer names, then you might choose to build your structure around their names. Note that you can have multiple navigation structures to accommodate different visitors. For example, if you had three widget types from four suppliers, you could have home page links to three widget sections as well as four manufacturer pages.

[Clovis]

yes widget1 is a major keyword for me, and the structure i was considering is kinda like an outline..

I. widget1 (product)
A. widget1-a (product manufacturer 1)
1. widget1-a item1 (describe each item by manf 1)
a. widget1-a, item1, project1

im selling woodworking widgets, so while i may run out of widgets, the actual projects the widgets are used for are fairly plentiful.

[Clovis]

any other thoughts or input on a structure for adding content pages to your site?