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I have great content (articles on widgets) but I am concerned about converting that content into sales.
My content which is about all aspects of the widgets and I have Tons of articles written by of course widget professionals. They are unique articles which I think is good, but it's important for me to convert these unigue articles into sales.
My first thought, and what I am doing is making mention of my product in the last paragraph as a intrinsic part of the topic. Thus converting articles into widget sales of a product....
I guess my question does anyone have thoughts on converting unique articles on a subject into sales......
The next step is to actually monitor A) are people coming to your site, and B) is the content actually being consumed.
Also the type of content does matter because it might have a different purpose towards moving your prospects along the sales cycle.
It would help to also see your site . . . (I just sent you a sticky mail with this same request).