Likely, you've seen the floating menu bar in about.com's pages - i personally find this somewhat annoying since the menu bar options aren't relevant to me (they try to get you to sign up for a newsletter). However, I'm wondering if such a floating menu bar might be useful if the menu options were relevant, such as a button to "apply now" or "purchase now." Do you think this might be worthwhile? Or just annoying and actually hurt conversions/sales?
