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SEOs working with web developers

What's a good commercial model?

6:43 am on Mar 12, 2003 (gmt 0)

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joined:May 28, 2002
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I'd be interested to know what sort of commercial basis SEOs here work with wed developement companies - particularly when they want you to do work for clients they own. A couple of possible approaches come to mind:

1) Sub-contract directly to the web dev firm and they bundle SE costs in the total package (i.e. the SEO has no contractual relationship with the client)

2) Work as another supplier directly with the web dev firm's client and pay a spotter fee or % of SEO fee to the web developer for introducing you the business.

Do you do any of these or something else? Interested in your thoughts because I have a web developer wanting to work with me so looking for a good model that works.


9:43 am on Mar 12, 2003 (gmt 0)

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joined:Sept 5, 2002
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We have 22 web design companies who use our SEO service and we pay them 20% commission for each order. 20% is our normal sales and marketing budget for new orders so it is already factored into the price.

80% of the time their cleint signs the order form and pays us directly. We then work with the web design company to fulfil the order.

I hope this helpful to you.

11:42 am on Mar 12, 2003 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member fathom is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:May 5, 2002
votes: 109

E-marketing working with web developers!

Teaching them!

If you're not actually doing all the physical work -- you have time for change management.

Each month - Google and other SEs (and even directories) change their models. If you're not on top learning "what's new" you get barried in "old strategies and techniques...

...and then you're no help to those web designers what-so-ever.