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Telemarketing

Looking for solution

     
12:46 pm on Jan 20, 2005 (gmt 0)

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I am looking to do a telemarketing campaign to an existing contact database. It is fairly simplistic and is just really cleaning up old contacts and asking a few questions.

I was therefore looking at getting this done offshore for cost reasons, searching hasn't found many results and I was hoping somebody might have some suggestions.

1:47 am on Jan 21, 2005 (gmt 0)

Moderator from AU 

WebmasterWorld Administrator anallawalla is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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I have managed multi-million $ telemarketing campaigns in Asia-Pac two years ago, so my pricing is not current. The best results were using Australian CSRs. Since we were paying for the infrastructure and not just a body, we paid about US$20/hr. For Korea we had to hire a local company in Seoul. I priced a reputable call centre in India but didn't use them. They were asking for US$13-$14/hr but wanted to see a commitment for 15-20 CSRs before they would talk any more.

I can't understate the value of getting the scripts right and using an interface that allows for flexibility in the sequence of questions.