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I'm trying to eventually make a living off of my content site, and was wondering if anyone else is.
Also, please mention what type of ads you are using to gain earnings.
I'm currently making $10-14 a day on average.. (I say it by day, and not by month, because my site is currently in a boost-period.. ) But you could estimate around $300 a month currently.
I'm currently using FastClick, with a banner ad on every page, and on about 80% of the pages I have once-ever-24 hour pop-unders and invue ads, and the very ocassional interstial ad.
I've been holding 'back' on driving more traffic to the site because I couldn't handle the flow... but once I finish getting my dedicated server up and running, I'll be sure to try to attract as many as possible :-)
If you put up content about a good or service that people could purchase, you would make more. You would have to be careful to not be too spam like, I think adsense has a TOS about a website that exists soley for the purpose of generating ads.
My site doesn't work with AdSense for the following reasons:
1. Ad Blindness, making CPM my best friend.
2. Similiar to #1, my competitors all use MAD ads, so my visitors are used to not clicking on them.
3. My genre is extremely vague (movies!)
4. A lot of my traffic is from direct links to news or reviews, and most people do not browse a large portion of the site.. making them pure 'knowledge-seekers' and not general 'browsers'..
I just lauched one with a real domain, but Google hasn't deepcrawled it yet, so the 1-2 visitors per day aren't buying anything yet.
So I'm on the low end ... hope to have better things to report next year!
Indirectly, the productivity savings within the org.
are significant. The site makes it easy for the
membership to find info, answers, and forms online
instead of contacting the operational staff for
every need. Having the site available as a 24/7
point for accurate info is enough to justify its
existence and the time that goes into it.
Can you make a living with a content site?
I'm sure you can, with the right content and a lot of other factors figured in.
Saying a site generates $10.00 or $10,000.00 per month is almost meaningless.
A "content" site that gets 100 vistors and 300 page views a day and generates $1,000.00 a month is one thing.
A "content" site that gets 100,000 visitors a day and 1,000,000 page views and generates $100.00 a month in revenue is another thing.
I think you are over-complicating things. If a site is making $10k a month, then they ARE making money.
I think Ken is on the right track. A better way to phrase the question, is how much do you make per visitor on a content site.
I'm at about $0.01 per session for an entertainment related site with banners, adsense, and a smattering of affiliates.