Forum Moderators: Robert Charlton & goodroi
And having constantly refreshed content is not as big a deal as just having great content. Once the traffic flow has started, even in a small way, then it's quality content that will help attract some great, genuine, one-way links -- the kind Google loves and rewards so well.
So having a little attention on both links and content is a good idea. But working on content can also help attract links. But working directly on your links not serve double duty in the same way.
I have a friend who has got a very high PR (let's just say it is below 9 and leave it at that) and has a lot of traffic coming in - enough to pay the site's cost and to pay him full-time if he chose to do so (he still has his day job).
He writes one article a day, and sometimes skips days.
The thing is, he writes so well, and is very insightful and makes people think, that even though he is not necessarily the top expert in his websites's area of interest, when he writes something, he can count on 10-15 links to that article by websites that have PRs of 5-8 (and semi-rarely a site with PR9) within 24 hours.
Literally, if he writes 7 articles in a week, he will have 70-100+ inbound links straight to those articles. Multiply that by 52...
Granted, these articles are not your typical 200 word articles - these usually run 750 at the very minimum, and it might take him two or three hours (I can't explain the way he writes/researches, but it's quirky, and the finished products are dang good).
You could spend three hours a day writing a bunch of 200 word posts, and you might not get the quality of inbound links that he does, although you may get more lower PR links.
It's all in how you want to do it.