Avoiding Googles filters with 8 year old domain.

How to avoid the box

[burcot]

Hello everyone,

I have posted this in another forum because i am looking for as much advice as possible.

I have just bought an eight year old domain, and now need advice on the speed of which it can be developed without triggering any Google filters.

Someone has already advised me to use all the old urls and to develop the site gradually. At some point though, I intend to install a shopping cart, and am afraid this might throw the site into the sandbox.

The domain has never had any online purchase capabilities, although it was intended to generate sales via the telephone.

If anyone has developed a site under similar conditions, or has an opinion on the correct way to handle this, I would love to hear your thoughts.

Cheers Mark

[texasville]

Agree about the slow development as to content and do not think adding a shopping cart would trigger a filter. After all it is just another method of commerce. Sites do grow.

[cws3di]

I did something similar a couple of months ago - a 5 year old domain, the client wanted a complete overhaul. I said ouch, let's do it slowly and carefully.

Initially, I preserved many of his page names (static html), but re-did the pages with plenty of original content, description and information about his "products". I added a database in a directory (folder) and blocked that folder from googlebot in the robots.txt

After about two months, his static "front-end" is doing very well for a variety of searches on G, the users come in and have a seamless experience going to the .php database pages.

It is very likely that G would end up going supplemental with many of these .php pages because they might trip duplicate or similar content penalties. I think many people on this forum have been discussing this to be the case with shopping carts and products databases that have a template structure.

Just my experience in one instance. Others' mileage may vary.

[Nikke]

I have earier reported about putting a subdomain from a previously unused domain that my client has owned since april 1997 but never ever used for a web site.

Neither domain.tld or www.domain.tld is, or has been used, but the new widget.domain.tld works just fine, much better than I ever expected.

Now this is setup with one weekly new page, which is the product of the week, thus with unique content also in regards of the rest of the site's contents.

This site has this far managed to steer clear of any signs of the sandbox.

The site was launched in August. All but two pages has this far managed to get it's very own #1 result fot that product's name.

[NoLimits]

What has the world of search come to...

I can't wait for Google to be knocked off of it's high hourse... this being forced to build around Googles broken algorythm is BS. We should never have to cater to a search engine this much.

As far as the answer to your question - I thought I knew at one point, but in the last 1.5 months I have gone from "On my way to financial freedom"
"On my way to the store to get some more ramen"

[walkman]

isn't it ironic that we have to build sites for search engines.
To the doubters: try doing a new site right now and ask all your friends to link you so the word spreads--perfect normal behavior. Even on an old site that will probably cause problems.