Forum Moderators: Robert Charlton & goodroi
Sure, this sounds like sour grapes, but since May 21, traffic and revenue dropped off a cliff. It's no longer worthwhile to update my site. Just as an explanation, I took what was once a subscription-based service in password protected pages and converted to publicly available pages with adsense. It was good, increasing income every month until Bourbon devastated it.
I've tried what I reasonably could but am at a point now that I am seriously considering chucking the entire site as the revenue isn't even worth thining about at this point. Anybody who has any reasonable ideas, please post or sticky me.
Bummed out and depressed...
1. Convert all your dynamic urls. ie. file.cgi?id=23, to SE friendly urls. I noticed you still have a number that haven't been converted.
2. Create your xml sitemap and submit it to google.
3. Create another sitemap page containing all urls for your site and link to it from the home page.
I believe it was number 3 that did it for me. The google xml sitemap was picking up about 100 new pages a week. However, when I created a sitemap page and linked to it from my homepage, my entire site, all 4000 pages were indexed withing 48 hours.
Give it a try. I hope it helps.
Google is so unpredictable, any site could get wiped off the map in a heartbeat.
Yes, indeed. And why would that be the case? Hmm... think maybe to jack up their ad revenues through AdWords? Think about it. If you were relying on organic SERPs to drive traffic to your site, you were essentially piggy-backing Google for free to make money. By making wholesale ranking shake-ups every couple months or so, who gains? Google does, of course. All those companies and people getting what was, essentially, a free ride now must consider paying for that Google traffic via AdWords.
It's a smart ploy by Google. They make more money, and no one can ever prove they fixed things to make it happen.
Just sent what is probably my last email to AdSense Support. Told them I would begin pulling all the adsense code from my site unless traffic and revenue were restored to April levels.
Just keep publishing new content and try to find other traffic streams. It's hard but we should all try to be less dependent from search engine traffic.
Bourbon also hit me in May but since last month I'm again seeing lots of traffic from Google.
If your traffic is down that is your fault not googles.
What do you mean?
Probably that if the only way your business can survive is through free traffic from Google alone, then it's not much of a business model. You say it yourself surfer67; 'Google is so unpredictable'.
I've been hit by Bourbon too - a site that's weathered three years of Google updates without so much as a scratch. Like nanotopia says, you fix what can be fixed and move on.
Thats what makes it so special.
I think the phrase all your eggs in one basket springs to mind!
Let's be honest, there are many other "baskets" but when the biggest basket of them all throws many good eggs out, it's quite understandable that people get rather stressed.
My advice is to keep going! Don't ever give up and build QUALITY content on a daily basis and (hardest of all for me) get good quality links. Things will improve over time....
If your traffic is down that is your fault not google's.
Geeze, in most cases it certainly IS G's fault. Obviously you're very new here and never read the past threads on this and how many totally innocent were slaughtered. I suggest you read them. For one:
[webmasterworld.com...]
Why not start a new site? If you created one successful site, you can create another.
In one word, Sandbox. :(
If you were relying on organic SERPs to drive traffic to your site, you were essentially piggy-backing Google for free to make money.
Actually this was true BEFORE AdSense -- what AdSense effectively does for Google is making sure that those sites that happen to find themselves in free SERPs will actually generate income for Google via AdSense where as previously they (natural SERPs) were the loss leader.
Above anything AdSense is a tool to turn around this loss leader. The reason Google might not be concerned about individuals totally whacked by change of algo is because someone else will take their position, and odds are they already have AdSense or will get it after they notice the kind of traffic they get.
Google will get you again ..someday... but dont sit around waiting for any one engine..build for all 3
Take the paths of least resistance and you'll always have traffic
It really makes little sense to me that Google would readjust their algo so much as to make so many people (I'm certainly not alone in this regard) unhappy. One would consider that an effective strategy would be to have happy, profitable publishers and advertisers so that when competition does arrive, both will not consider jumping ship. If there were a reasonable alternative I would probably have gone there by now, but that alternative simply does not exist.
It's too bad that our 21st century is shaping up to be a monolithic one, with a lack of competition in various businesses. i.e., ebay and Google.
I've made more changes thanks to some email advice, but the revenue and traffic seem stuck at these low, low figures. A little stability would go a long way.
domain.com to www.domain.com.
index.htm and index.html to directory root.
Any URLs with parameters to the equivalent without.
Almost certainly it's the first one that's tripped me up in Bourbon, but it's a good opportunity to build some defences against future problems.
not the way to make friends over there. Before sending the email you have to think of the intended target audience. Do you think he/she cares about Rick's site? You lost traffic, someone else with adsense gained. Google loses nothing, and even if it does, the individual employee might not care because it's a very small amount. Not to mention that search and adsense are supposed to be separate anyway.
I've been there many times, barely making a living for 6+ months (livign with previous months' earnings), but quiting was not an option. Now I'm being rewarded for it.
Just sent what is probably my last email to AdSense Support. Told them I would begin pulling all the adsense code from my site unless traffic and revenue were restored to April levels.
Hmmm...let us know if that tactic works. I wonder if I tell froogle I'll be dropping my feed unless they increase my natural traffic if that will work as well...
Having said that, let's look at what could be causing some of your problems (I assume we're talking about the site in your profile):
First...let's look at the invisible text at the bottom of your page (just above the two stars). Think that's a good idea? That alone could have gottne you the boot (and rightfully so).
Second...your dynamic URLs are a mess. Clean em up, and your site will be spidered that much easier.
More links, more content, more deep links, more content, more diversified anchor text, more content...etc.etc.
And I think this was accelerated by Google once they started to go public. Many companies do short sighted
short term profit things to boost their bottom line when they are in the process of going public.
As for my email, it was written more out of frustration than anything else. I'm admittedly pretty burnt out from this because I was just getting things going and then was flattened. I'm sure some of you can say what you say because you're doing better than I am, so while your comments may be smart and witty, they're worthless.
I've implemented many, many changes in reaction to this challenge.
Some changes to fix what Bourbon maybe didn't like: requesting the removal of legitimate mirror sites (well, they were legitimate before Adsense came along); implementing 301 redirects; scaling back inter-site cross-linking; etc.
Other changes for things that I was never before motivated to try, or try hard enough: CSS (and using divs to rearrange my content for maximum SEO and Adsense effect); fixing my <title> and <meta description> tags; using h1, h2, etc. headers in a systematic fashion; scaling back perhaps excessive numbers of outbound AM links; refining my Adsense ad units and placements (scaling back the number of ad units per page, too); working aggressively (but not too aggressively) to increase my IBLs; etc.
(I have implemented these improvements on the other unaffected site, too, much to its benefit.)
I view Bourbon as a wake up call, and a challenge, a challenge I am meeting. When and if this one site recovers from Bourbon, it will be stronger, more highly ranked, and more profitable than ever.
Adversity builds character. Stay the course, fearlessrick.