Forum Moderators: Robert Charlton & goodroi
I have been involved in building up two web communities and I have always preached; Cooperation... NO Confrontation.
The same thing apply here. A win-win deal between white hat publishers and Google should be the goal of cooperation and partnership among the two parties.
Before submitting my first post to this forum, I spent few hours reading posts and moving between threads. I liked/like what I saw/see. A community of professional publishers seeking exchange of information, learning and growing together. Thanks to the founder(s) and moderators of WebmasterWorld.com.
However the recent changes (Rotation) in Googles algos which are mostly very difficult to understand or make sense out of, the desire of publishers to find answers to the critical situation which they and their sites were brought into, the decline of Google serps, the lack of communication among Google and publishers... etc., all are factors contributing to shift the partnership of Google and publishers in the direction of confrontation (a very lose-lose deal).
Out of frustration, I guess, some of us are trying to come up with hypothesis and theories to make sense out of the present chaotic situation.
Luckily .. when reading the hundreds of posts in different threads, one can still see that the majority wish Google well and realize that a "broken, unstable or a weak Google" isn't in the interest of white hat publishers.
What i fear most is that if the current critical situation of Google shall continue for few months more, sooner or later some white hat publishers shall find themselves in a position where implementing "critical measures, methods and tools" are the only ways to preserve their positions on Google and accordingly the business generated from. And that for sure a very undesirable situation which both Google and the publishers must do their best to avoid.
Wish you all a great sunny day.
have you considered that for Google to implement this theoretical plan, engineers would NEED to know about it?
and for those who don't believe and never worked for a large financial/insurance/credit-card/search-engine company...you only need one (tops 2) key engineers to know about this stuff. Typically, your low-level "fresh-meat" engineers are being fed "we need to code flexibility here and there, and we need to be able to change business rules, and we need an ability to plug a business logic, blah, blah". Don't you believe in a second that the owners don't control stuff from their end how they want it.
Key figures have an ability to make high-level desicions i.e. which algorythm to implement. That alone can be done from 20 different points of view, one being "how can we increase our revenue". Obvously, engineers would be told "we desided it is a better algorythm".
Also, in Google$ all it's algorythmic "weights" I believe are only known to a hand full of key figures - makes perfect business sence.
Now, since I've been proclaimed "conspiracy theorist", here goes. It is simple logic, please don't hesitate to let me know if it is flawed:
- Ideally, searchers want SERPs to be so good that they find what they want in top 10 results. This, however, will not make Google$ any money at all
- Contrary to some "believers" here, Google$ is a for-profit company, so they want users to click on ADS instead of FREE SERPs.
- Shareholders want $$$ results from Google$, hence they (G$) would be VERY interested in lowering SERPs quality - not to spook usres, but enough to make them start clicking ads. "Business entropy" (c)I just copyrighted this term. :)
- Google$ also makes money by putting ads on other people's websites. But only HALF (or so) from what they make on their own sites. Hense, another very financially beneficial tendency - to create/purchase more content under "Google$" brand, to get the money on another 50% of that pie. Why would they send 10,000 free users a day to your site, especially if you run AdSense? That means basically paying YOU 50% of their PROFIT (-%50), when they can makey you PURCHASE that traffic (+%50 to +%100)?
I see it, they see it, most of the big folks in industry see it, I am just stating the obvious.
On the other hand, a tiny little site of my own, informational and completely non-profit and non-commercial, apparently highly relevant to Yahoo and MSN users as I get well over 5000 visits per day in the summer months, has had absolutely NO traffic from Google in two years. The first year - tons and tons. Suddenly - *death*. It's in the index; I can find it with the site: and link: command, but it absolutely will not come up in any kind of a search, and I've gone as deep as 500 results. It's in Google's Directory, it's in the Open Directory, there are a number of places that link to it - but I get absolutely no traffic from Google, nor can I find it in a search. I *know* something is up, but darned if I can figure out what. I'm not exactly a novice at this. It's all *very* strange.
Maybe it's time to take off the tinfoil hat and crawl out of the underground shelter that you built in your backyard for "Y2K"?
Yea....what ever you say. You funny comedian you. :O
It is only a matter of time before your sites will get hit, and then maybe then we can continue this discussion. I already saw a couple of mister(s) know it all
here ("my sites continue to get the same traffic" "I’m big I’m strong nothing can affect my rankings" "enough with the conspiracy theories" “google is this” and “google is that” “and the algo is fully democratic” and "google loves content" and other vegetables) getting hit big time. With traffic tanking from 5000-10000 G unique per day to 40-100 if they're lucky.
No one is bullet proof and when it will hit you and you'll suddenly notice how sites you had online since 1997 (ruling the SERPs for their niche) suddenly vanish like they never existed. Only then you might be able to understand what so many publishers around the world are going through recently.
I would love to hear you dismissing the conspiracy theories then.
Watch out the next "update" (like $$) is just around the corner.
We took it on the chin hard with Florida, and made good gains with Allegra.
Anything is possible and maybe we are naïve, but throughout all of this we have never experienced anything that would suggest in any regard that there is a connection between Adwords and where you end up in the natural rankings. That’s just our experience mind you, but wanted to share we have been optimizing sites for Google for some time now and have never had any experiences that would lead us to believe there is a connection.
(We do believe they collect data on all of this, but have never seen any evidence of manipulation.)
<No one is bullet proof and when it will hit you and you'll suddenly notice how sites you had online since 1997 (ruling the SERPs for their niche) suddenly vanish like they never existed.>
Very well said!
I have created my site in 1997 and it was ranking high for several competitive key-phrases until 3rd Feb. 2005.
Though my site is recovering gradually and top ranking of several pages are already back.. there is still a loooooooooong way left to regain the whole 2/3 of Googles traffic I lost.