Affiliate network "Code of Conduct"

[chaitan]

I have just found this in CJ.
[cj.com ]
It sounded like a good news for webmaster in fighting scumware. Any idea why Linkshare is not included?

[Mike_Mackin]

From what I have read at ABW the LS issue is not understood at this time. Be Free, CJ, and Performics seem to have stepped up.

to quote Wayne Porter "Yes- this is a great first step."

Give this some time.

[yonderboi]

I think you will find that LinkShare has already enforced eBates and their ilk to sign addendums to their contracts which legally require them to cease hijacking links.

And that if you read this Code of Conduct announcement closely, you might wonder if it has any teeth.

[scooch]

Teeth are no good if you're not willing to use them.

The type of paper doesn't matter, code or contract. It's willingness to act and enforce that really matters.

[JimBobMcCalister]

Teeth are no good if you're not willing to use them.
The type of paper doesn't matter, code or contract. It's willingness to act and enforce that really matters.

Exactly! I am wondering how much "teeth" this really has. Is it as enforcable as Terms of Service Agreements? Is it enforceable in a court of law? If a scumware using company decided not to comply with the code of conduct, and Commission Junction (CJ), for example, decided to terminate them, could the scumware using company sue CJ for breach of it's own original terms of service agreement? I dunno.