Forum Moderators: skibum
You wrote
" If your site is not all over the place in terms of content, you can always good to take a look at what ads adsense is showing, then find the affiliate program that closely matches the ads. I find this a good thing, and effective, when the ads shown accross the site are fairly uniform. "
How does one find these?
Thanks,
thvi
Lets say my site is about widgets. I see that see that most of the ads contain either the term 'widget' or 'wodget' or it seems to make sense that they would be triggered by those words. Perhaps even a brand name 'Widgex'.
The first thing to do is see if 'Widgex, Inc' has an affiliate program. If so, sign up and test it out.
Next, click on the other ads and see where they go. If they don't end on a merchant, then follow links on the page until they do. Once again, look for an affiliate program.
Now, I go to Google and search for the three terms one by one. Sometimes the affiliates aren't the top bidders, so look down the right hand side at the adwords ads. Right click on the links to see what the landing page is looking for things that look like affiliate networks (qksrv.com, linksynergy.com, etc). Note these will follow google's tracking domain and be url encoded. If not, visit the site and hunt around.
Looks good to me. I'm hoping to replace some select non-perfomers with them, very limited test.
I am eager to give it a try. I'll report back if we get approved, launch the ads, and see some results, either way.
Well, you certainly do have good traffic flow there, impressions should be very high with your traffic.
With your traffic, I would have figured you for at least $3k a month in commissions. Something is wrong.
Looking around your site, If it were my site, and clearly I am not you, just offering my opinion, based on works for us, and my experience, I would:
1. put one ad block across the top 728x90 of each page. Some of your ads are below the fold. That is not preferred, they perform less.
2. Achieve Adsense finely tuned keyword density for each page. You have not done that, and the ads in general are not targeted tightly enough to prompt clicking. The ads are too wide ranging for the page topic, and in some cases only remotely relevant, in the larger scope of things. Of the numerous pages I looked at, I only saw one page that had maximized targeted ads. You need to work up those Adsense keywords better, especially above the fold.
3. Some of your pages are much longer than I like to see. The scroll bar is too small, and that is not user friendly. On those pages, your Adsense ad is at the top alright, but the page is so long, they don't see the ads most of the time. In that case, two or three ad blocks might have been better, filling that large white void on your page, with a 120 ad block, and catching their eye as they scroll down. If it was me, and again, it is not of course, I would have broken up those lists of dealers into more columns, filled that huge white space in the page, shortening the page, keeping the visitor closer to the ads, and then adding one more ad block, down the side. I have just those kind of pages myself, and I used three columns for the listings, and have one column of ppc ads along side them on the right, my in-house ads, playing second fiddle, on the left, but higher on the page for optimal performance.
I have a rule. Avoid dead space. Reorganize content to fill huge voids, shortening long anti-user friendly pages, keeping nice spacing between the zones of ad content on the page, and then have the ads where most people are looking.
That is the scroll bar area, right side of the page, where they have the mouse scrolling. It is the second best location on the page for conversion, after the header area, but must be above the fold.
Just trying to help here. Tell me to shut up and go away if I'm overstepping here.
Well. Then. The only other thing I can offer is my rule #2
When it doesn't work, keep pulling it apart again and again, reassembling it, and starting it up again, until it does.
Mankind is capable of over-coming the machine, when uses the right oil, wrench, and perhaps a sledge hammer (for gentle nudging).
When the machine wins, it is time to support human brain transplants, or develope a much larger sledge hammer :)
Success comes to those who refuse to fail, one more time.