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The best affiliate program?

What do you guys think is best?

     
8:26 pm on Apr 22, 2003 (gmt 0)

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I have a lot of experience with cj - I run a program for the compnay I work for. However, I'm curious as to what you guys think is the best program to run with.

Askjoe

1:05 am on Apr 23, 2003 (gmt 0)

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Askjoe, what does this mean "the best program to run with. "?
Are you asking from a merchants standpoint what is the best network to use, or are you asking as an affiliate where is the best place to find good affiliate programs? If the other memebers know, I'm sure you'll get some good advice.
2:11 am on Apr 23, 2003 (gmt 0)

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I want to know what you guys as affiliates think - I'm interested in joining one myself and want to know what's best - that's all.
12:54 am on Apr 24, 2003 (gmt 0)

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Depends on the type of website. There is no definitive "this is the best program"...Since some programs are good for some sites while they are terrible for others.

A better question would be "What is the best program for (specify niche here) "

1:31 am on Apr 24, 2003 (gmt 0)

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I know and I'm NOT telling!
11:25 am on Apr 24, 2003 (gmt 0)

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I think to answer your question we'd need some more info
traffic source, type of traffic etc..
anyway in general i recommend trying out different programs
and see what converts for you!

Hope i'm allowed to mention, we just started a program trying to convert the traffic that usually just burns BW
"foreign traffic" :)

5:08 pm on Apr 24, 2003 (gmt 0)

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Best program overall: Amazon.com.

It's not my most lucrative affiliate relationship and never has been, but it performs reasonably well, the tracking is accurate, you're guaranteed to get paid, from a consumer's point of view Amazon is probably the most trusted online retailer, and their inventory is so vast that virtually any site can set up an endless stream of highly targeted ads.

7:45 pm on Apr 24, 2003 (gmt 0)

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Hey Ask Joe,

Yea ... as the others have mentioned we need more info from ya...

the best?

The best what? The most lucrative? The easiest? The most dependable? The affiliate program with the most promise for the furture? The best diamond in the rough?

I would give you a different program for each of the above question. Also note that while there are sure to be those members that will share "some" info with you there will also be plenty who will hold back and it is easy to understand why....

Most online marketers (affiliate programs) who are successful have spent many hours researching programs, create sites pulling in traffic and then finding out which of these programs works best for them. That is almost like asking kfc for the "secret recipe".

On the same tokin this is an excellent forum filled with plenty of great info, dig in.

Brian

6:19 pm on Apr 26, 2003 (gmt 0)

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Tell means + 1 competitor. :)
6:27 pm on Apr 26, 2003 (gmt 0)

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I'd like to find a great affiliate program, for my program as a vendor, with low fees and good visibility among affiliate site webmasters.

I'm currently using affiliate functionality of my combined cart/responder vendor but they have no forum for attracting affiliates.

Any suggestions? - Thanks!

3:31 am on Apr 27, 2003 (gmt 0)

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...from a consumer's point of view Amazon is probably the most trusted online retailer, and their inventory is so vast that virtually any site can set up an endless stream of highly targeted ads.

Anyone here experiment with Powells?

5:58 pm on Apr 28, 2003 (gmt 0)

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Best program overall: Amazon.com.

It's not my most lucrative affiliate relationship and never has been, but it performs reasonably well, the tracking is accurate, you're guaranteed to get paid, from a consumer's point of view Amazon is probably the most trusted online retailer, and their inventory is so vast that virtually any site can set up an endless stream of highly targeted ads.

What I like about Amazon is AWS (Amazon Web Services). They make all their items available in an XML feed that you can download and include on your site.

I agree the percentages are low, but being able to automate a lot of the busy work makes it really nice...

12:19 am on Apr 29, 2003 (gmt 0)

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First pick the product. How do you plan to sell the product? I would guess by the web. They what kind of Website do you have - that is what kind of audience do you attract? If you are selling stuffed animal heads to bunch of animal rights people, you will not do to well :) Seriously, first see what product is best for you then carefully look for the following in affiliate programs:

1) respectable? too many are fly-by-night. Speak to others if possible that have joined.

2) easy to contact? stay far away from any site that hides contact information.

3) residual commission? If you are going to market a product, why not get paid for selling the product month after month rather than just once?

There are many good ones out there. Good luck!

esper

11:55 pm on May 8, 2003 (gmt 0)

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I have to agree that Amazon is one of the best affiliate programs out there. My site compares prices between them, Powells, and other vendors, and even though Amazon usually doesn't have the lowest prices, that's where most of our sales come from. I think the reason is that most people already have an account at Amazon and trust them more. Amazon is very prompt and reliable at reporting sales, and I can't emphasize how useful their XML data feed is. Of course the affiliate program you choose should be tailored specifically to the theme or content of your website; if you're using a well-known affiliate like Amazon you really need to give people a good reason to go to your site first instead of just going there directly.
12:31 am on May 9, 2003 (gmt 0)

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Well, Amazon does have some advantages - good conversions, depth of product, good service, affiliate support, etc.

On the other hand, there are drawbacks to their affiliate program that have been chronicled here at some length. Among them are the one day cookie, low commissions, caps on commissions, the uncertainty of the 15% commission on books, quarterly payments, draconian rules, and so on.

BTW, in the real world would you go to work for someone who will pay you only quarterly?

The affiliate world has advanced far beyond Amazon. There are many programs that pay far more and have other advantages Amazon lacks. Some even pay twice a month. I've even seen some recently that promise to pay weekly.

Amazon may have pioneered affilliate marketing, but has never been able to abandon some of the severe limitations it originated as well. They really want to expand their product offerings, but, strangely, place a $10 commission cap on big ticket items. This removes all incentive for an affiliate to spend the time trying to flesh out product coverage.

Lastly, to the premise that your affiliate offerings will work for you only if the products or services are in keeping with the theme of your site, I say hogwash. That's the conventional wisdom. Don't listen to it.

If you have a site on any theme that has a good Google PR and ranks well, you can successfully attach any sort of e-commerce agenda to it you want. There are effective ways of doing it, good SEO being primary. You don't have to limit yourself, if you don't want to. I've proved this time and again.

6:22 pm on May 9, 2003 (gmt 0)

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I think we've strayed from the original intent of this thread, and I'd still like some suggestions for a good affilitate program to use as a merchandiser. One that will help me attract new affiliates.

?

Thanks!

7:23 pm on May 9, 2003 (gmt 0)

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All the networks have some ugly blemishes but my first choice as an affiliate marketeer is CJ.

If you can muster a really good in-house program, one that affiliates can trust and is so good it will spread by word of mouth or by second tier marketing, that may be the best.

I've been an affiliate marketer for four years and am now making a major thrust to bypass networks and go direct with merchants because I really don't feel the networks are adding nearly as much value to the transaction as they take away. Their main objective is to get merchants and affiliates to sign up, then to milk the cows for all time. As for tracking, reporting, managing and auditing they all suck really bad IMHO.

12:39 am on May 17, 2003 (gmt 0)

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Our best performance program is half.com, that make me felt horrible after knowing that eBay is going to close half.com in a few months :(
Out of topic, IMO, eBay is the worst program, reverse rate is too high.
11:50 pm on May 24, 2003 (gmt 0)

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I do think, that cj is by far the best since it gives you such a variety of programs which enables you to target the audience of each page with the best products possible. If there is only one program that you sign up with, make it cj.com
7:25 am on May 25, 2003 (gmt 0)

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Interesting that you all say join CJ. Im a cj aff and ive never ever had much luck. We get around 200 people day in click throughs but only one sale a month on average.

Whats your conversion rates?