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KartOO Signs Two-Year Agreement with Overture

     

webbie

1:30 pm on Jan 22, 2003 (gmt 0)

heini

1:42 pm on Jan 22, 2003 (gmt 0)

WebmasterWorld Senior Member heini is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Thanks, webbie. Moved the discussion from the European search engines forum. KartOO is french in origin, but operating on a worldwide market.
Now this agreement only relates to KartOO.com, the US site of KartOO.

Now for the web search user this is, as was the Espotting deal announced earlier, not so cool. On the upside the PPC deals help KartOO to continue and expand the development of their technology.
Key sentence in the press release is:

KartOO is a technology of visual representation of meta searches. As such, the meta search engine is only the showroom of a series of products addressed to companies interested in the information retrieval of its data bases, intranet, etc.

adamas

5:26 pm on Jan 22, 2003 (gmt 0)

10+ Year Member



Except it isn't only the showroom. If that was its sole purpose then it would be more important that the search results were shown to be as relevant as they could be.

I'm not saying they don't have every right to do this if that's what they think is best for them but I can do without the spin.

jeremy goodrich

5:35 pm on Jan 22, 2003 (gmt 0)

WebmasterWorld Senior Member jeremy_goodrich is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Interesting stuff. Does that mean that KartOO has reached the level that Overture lists on their site for search volume to be a partner?

If so, that means they are getting what, a few million searches / month?

Looks like KartOO may be picking up steam -> though, like FAST's alltheweb, they seem included to make money on their showcase stuff...hmmm..

Defintely spin. Either way, it does show that they are picking up speed -> and that is interesting news.

keyplyr

10:49 pm on Jan 22, 2003 (gmt 0)

WebmasterWorld Senior Member keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Article doesn't say if KartOO would also incorporate the Inktomi back-end like Overture.

jeremy goodrich

12:33 am on Jan 23, 2003 (gmt 0)

WebmasterWorld Senior Member jeremy_goodrich is a WebmasterWorld Top Contributor of All Time 10+ Year Member



From the article:
Under this agreement, Overture’s Pay-For-Performance search listings are displayed on the left hand side of kartoo.com search results page.

If they are displaying the results off to the side
-> I highly doubt they are going to show anything but the stuff that will generate them revenue.

KartOO4U

8:32 am on Jan 24, 2003 (gmt 0)

10+ Year Member



Hi there,

Always interesting posts in this forum. Thank you all for you interest in KartOO. "Only the Showroom" does not means "less important", but only that our software editor activity is very important. "Spin"?...Yes spinning along at a hundred...to our new version issued next March ;-).

 

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