What is basis concept for optimize

[maimax]

Dear. All
Now, I am confusing about basic concept or guideline for optimization.
1. I am wondering about weight % and prominence %. If I want to optimize keywords “ Singapore hotels” at Altaviata.com, do I have to analysis weight % of Ranking No1, or another ranking.
2. Should I use the same as weight % and prominence % of No1. I ask same like this, because I don’t know what is the basic concept for optimization or the guideline for create doorway pages.
3 I read the article states the basic concept for optimization.
* put one keyword at every area, such as, title, Meta description, Meta keyword, ALT, Picture name, H1, Link text, but in the body how many world should I use? What is the basic concept and how many keywords should be used with the contents or body?
Summary: What is the basic concept?

Many Thank
MAI

[Brett_Tabke]

The basic concept is to not over do it. Use your kw's in all the key locations.

Actual percentages (including body density) are tightly held secrets. Those that figure them out, spend days upon days doing so - they aren't likely to give them up.