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Estee Lauder vs Ibeauty vs Excite

     
11:31 pm on Aug 8, 2000 (gmt 0)

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WebmasterWorld Administrator brett_tabke is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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The long Estee Lauder vs Ibeauty lawsuit is finally resolved [biz.yahoo.com]. It was a noteable lawsuit because it involved Excite's selling of banner ads tagged to Keywords. Excite has sold banners to Ibeauty under the keyword estee lauder.
11:39 pm on Aug 8, 2000 (gmt 0)

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WebmasterWorld Senior Member rcjordan is a WebmasterWorld Top Contributor of All Time 10+ Year Member

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love this line...
Recognizing the proprietary importance of the Estee Lauder Companies' strong brand names, iBeauty.com has voluntarily agreed to refrain from using trademarks owned by the Estee Lauder Companies as Internet keywords.
It was 'voluntary' after they were sued.
 

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