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My MSN rankings are abysmal

all my great Zeal traffic has vanished - what to do!

9:43 pm on Dec 20, 2003 (gmt 0)

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10+ Year Member

joined:Sept 7, 2001
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I used to get a ton of traffic through being listed in Zeal's directory - a couple of my websites benefited from this. Since they dumped Zeal I'm finding that I rarely come up in the top 10 for searches where I used to be #1! I've never paid much attention to MSN, because I do quite well on Google plus on top of that I've always done Overture (miss those .01 listings...) and now with Adwords - but I was happily receiving several hundred MSN'ers a day, and am finding it hard to recoup that traffic through paid sources. I signed 4 URLS up for Inktomi but have seen no boost from that - in fact I'm wondering if that won't end up hurting my regular INK listings in the end, since 1 thread I read said that there's a chance INK might dump any unpaid URLS once you pay for it. That could be hundred of URLS if that happens - even if it seems my current traffic from anything related to INK is really poor.

Anyway I've upped prices on some Adwords, added some Overture words - even paid for some banners on content related sites (that was painful!) but I'm getting a bit worried about my failure to show up decently in MSN - since this means I'm also doing poorly on INK - which from what I gather is about to go more mainstream again on Yahoo? Yikes that would be awful.

Anybody know any updated stategies for helping out with MSN and/or INK rankings?

8:17 pm on Dec 22, 2003 (gmt 0)

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WebmasterWorld Senior Member jeremy_goodrich is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Aug 4, 2000
votes: 0

Try reading up on INK here:

Zeal stuff that isn't paid seems to have been done for at MSN for a few months. Only way to get syndicated (it seems) to MSN from LS is to pay $$$.

And, with LS laying off a lot of people...with MSN dropping them, as well as other partners dropping them...it's bleak there.

So, that leaves focusing on INK to do well in MSN, or paying more $$$ to Overture.


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