Thank you for your help to all of the little companies. In relationship to your newly described "site theme ranking" it appears that the buddy links pages dilute keyword ranking density. For my site I have .4mb of html code and buddy links additionally takes about .1 mb so my density will decrease by about 20% =.2 = 1-(4/5). If that is true, what is your opinion of the loss in density vs the gain in link popularity?----Gosh it is tough for a small company to keep up with the big companies.