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Ryan's tips to avoid being a paid link idiot:
- Do a FULL analysis of a website to see for yourself where they got their power. Check their backlinks. Check to see how many pages they have indexed. Check the Wayback machine to see potential previous incarnations. Check EVERYTHING!
- Stay within your topical area if at all possible.
- Avoid run-of-the-site links.
- If you're doing multiple buys then you should be using multiple anchors. Always shuffle your cards.
- Remember: Toolbar PR (TBPR) is only a small indication of a site's net worth. Don't be hustled into buying a PR8 when the PR6 is 30% of the price.
- Use less competitive terms from time to time and use the quicker turn-around to judge reaction from the engines.
- MEASURE YOUR RESULTS! Track referrals and the impact on your anchor popularity for your target term. If your paid link isn't returning any value then why does it exist?
All of those points will help the cause of one simple goal - avoid giving the engine a pattern to follow. Giving the engine a pattern gives them an extra level of control that belongs to you.
They are non reciprocal, so thats good.
it is bad practice to tell the world how you gain your linksYes, it probably is not a good practice to divulge to your site visitors and/or your competition how you gain your links, but that's a whole different ball of wax from discussing how we get our links in this forum, which is and always should be site non-specific.
i have bought links before. The problem is, you really don't know if it helps you, because the organic listings fluctuate quite a bit.I would almost never pay for a link that I did not expect to bring enough traffic to justify it's expense, and traffic through a link is measurable. The exception would be a cheap really high PR link, but that too would be measurable, at least in resultant PR.
I do think that G has some sort of filter to stop people from buy mass quantities of links and flying up the serps overnight.Google has always had a link spam filter to stop link farm links (100's or even 1000's of links from a single domain from counting), but why would they filter a single links from many different domain? That would certainly put a kink in their results. If a site gets a single link from 1000's of different domains, that site has done something worthy of note, no matter how it got them, and Google will rank it accordingly.
The best thing about buying links is the temporary leverage it can give you during a reciprocal link campaign. Buy some high power links to raise your PR to PR7 or PR8, then you can offer links from a high PR site with high PR pages. This makes it a lot easier to get 1000's of good quality links from other sites. You then terminate the bought links but most of the reciprocals you obtained will remain, and they'll be of higher PR and from better quality sites than the links you could have obtained had you not bought the temporary links. In this way you can leverage the value of the bought links into a long term benefit for your site.
[This is my first post in about six weeks. That's right, I'm back. Dunahnunahnunahnunahnunahnunah]
1) How do you came to know that they are selling links, if you know, Google's Interpol dept also knows.
2) If it is only a link then ok but if it is links from many pages, donot get to the same page with same anchor text, please donot ask why, All I can say is it not worthy.
3) Many links from one site can sometimes be considered only one link(need to get links from different C Class IPs)
How do you came to know that they are selling links, if you know, Google's Interpol dept also knows.
Many link brokers work on behalf of sites selling links. They post the general theme of the sites and then you contact them for more information, this should ensure that Google and any of the other search engines do not find out about the obvious link sellers.
I contacted them for an explanation, they said they were terribly sorry and that they would take care of it. I have contacted them by various means about 6 times now and there never was a reply of any form. There is no phone number on their site, so I can't call them. I checked the whois info on their main domain and am pondering calling them there today.
I would say watch who you do business with, not all firms are reputable. In retrospect it's probably best to call them and establish some form of relationship before buying.
I am not saying link schemes don't work. But I am saying try the safe stuff first and do any risky "testing" in a controlled environment if you want to go below the radar.
-Always ask to see the link first and try to find out where your link will be placed.
-Avoid packages (my experience is that they pack a lot of low quality sites together which can not be sold easily interpedently).
-Avoid pages with over 20 outbounds, many people build pages today just to sale Page Rank, make sure your advertising in a real site.
If sites are selected carefully, and links placed clearly, you will have the added benefit of rising pagerank, better SERPs and targeted traffic.
Remember that quality links require quality sites, if you are aiming to buy a link from a quality PR7 or PR8, you’d better have a quality site yourself.
I see buying text links as legitimate and cost effective marketing strategy especially if you limit your buying to relevant content websites.
I've always believed this...but I know a webmaster who runs a very high PR public service site with over 2,000 pages. The site funds it's charitable activities by two means: donations, and by offering run-of-site links to other sites. I checked the sites that get these run of site links. All have pr 6 or pr 7, and I'm guessing a big chunk of this pr is the result of these run-of-site links on this 2000+ page site.
Buying links simply for search engines can end up building a house of cards, and an instable way to develop traffic. Google Sandboxing means you may be unlikely to see any advatnages for months.
I hear people advise against Sitewide advertising - I say go for it, and ignore single link advertising.
1. it will make your ad more visible to users of that site;
2. because sitewide's absolutely do still have SEO advantages over single page (though in a diminishing manner);
3. because a lot of single page advertising is very over-priced for what you are actually getting.
I wouldn't buy text links for SE popularity...this is a never sure thing. I have seen some sites high ranked and others not and they are linked from the same page.
If the audience of a site is who you would like to reach and the site ranks high in the multiple search engines...WHY NOT buy some real estate on their site! It has been very profitable for us. Basically you are buying ad space.
1. They are getting your target visitors...quick way to make them your own. Capitalize on their search engine success.
3. Be a wise link shopper...( as said before) avoid the link farms & mass directories where you will never be seen etc.
4. I like run of site links...it exposes you to more visitors.
5. Never agree to long term advertising until you have tested it out for your self.
6. Remember why you are buying the link...do you want higher search engine ranking ( always iffy) or do you want to get some of their traffic. Make sure you can profit from the expense.
I guess I got lucky, but when I get the option to do something similar again, I go for it.
Brett, and if you send your site to G to check it out, you think they wouldn't say anything (provided you aren't Brett of WebmasterWorld)?