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Why are my ads running occasionally?

Now you see them, now you don't

     
7:28 pm on Apr 26, 2006 (gmt 0)

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I thought I'd finally give AdCenter a try, and created a couple ads a few days ago. I've been going to msn.com and typing a few of my keywords into the search box. Sometimes I see my ads, and sometimes I don't. My ads should be running all day long, and my budget is more than high enough to keep them from spreading out during the day.

Any ideas why this might be? If I can show this is worth my time and money, I could jump in completely. I realize this is beta, but if the ads don't run consistently, then it's not worth the effort.

And is there any way to see impressions and clicks in real time (or even a few hours delayed)?

9:20 pm on Apr 26, 2006 (gmt 0)

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As has been stated here: [webmasterworld.com...] MSN is running at 70% right now. The rest is from YSM.

Reports are delayed by 24 hours, much like YSM, but you'll have to navigate the reports section to get the information you need. The campaign section stats haven't updated in over a week in my account.

1:45 pm on Apr 27, 2006 (gmt 0)

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The 70% MSN/30% Yahoo explains what I'm seeing. Looking at yesterday's reports, it tells me I have impressions, but no clicks. Although I do have orders for the special tracking URLs I used specifically for MSN, so there must have been clicks.