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Ad copy rotation

6:54 pm on May 15, 2006 (gmt 0)

10+ Year Member

does Adcenter rotate ad copies as Adwords does?
1:02 am on May 16, 2006 (gmt 0)

10+ Year Member

so i guess, no?
5:30 am on May 16, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member

I am pretty sure they always have allowed numerous ads. Just go in and create another ad within an order(navigate to the order, then click the ads tab, then create a new ad).

It should serve them equally at the moment, %50 ad A, 50% ad B, but I think they said they were in the words of making it dynamically serve the best ad in the future. i could not find any details in the FAQ.

6:19 am on May 16, 2006 (gmt 0)

10+ Year Member

thanks you very much werty, for the info. so it is 50/50 for the time being, cool.
7:40 pm on May 16, 2006 (gmt 0)

5+ Year Member

to build on what werty said, you'll see equal rotation until certain ones start to see better click-through, and then those will start showing up more often.


10:43 pm on May 16, 2006 (gmt 0)

10+ Year Member

thanks adCenter411, quite interesting.
3:15 pm on May 27, 2006 (gmt 0)

WebmasterWorld Administrator ewhisper is a WebmasterWorld Top Contributor of All Time 10+ Year Member

Is there a way to turn this feature off?

In an equal split test set, one would want equal impressions of all ads for a time period to determine the ad's ability to convert visitors and not necessarily the ad's ability to get click-throughs.

8:41 pm on Jun 1, 2006 (gmt 0)

5+ Year Member

hi eWhisper,
you'd have to have only one ad per order - that's the closest we get to AB testing at this point.


9:42 pm on Jun 1, 2006 (gmt 0)

10+ Year Member

I wish you could pause an ad in teh order...

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