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MSN AdCenter to launch by June

     
3:47 pm on Jan 13, 2006 (gmt 0)

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Microsoft Corp. plans to launch its system for selling advertising alongside regular search results by June in the United States, giving the company its next piece of ammunition in the battle with rivals including Google Inc. and Yahoo Inc.

AdCenter to launch by June [forbes.com]

3:51 pm on Jan 13, 2006 (gmt 0)

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Will it be available to publishers outside the US?
4:50 pm on Jan 13, 2006 (gmt 0)

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This has nothing to do with publishers, this is for advertisters only.
6:17 pm on Jan 13, 2006 (gmt 0)

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so we still won't get any meaningful traffic from MSN, but now we'll have a third major PPC engine to maintain? Great!
6:23 pm on Jan 13, 2006 (gmt 0)

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"Will it be available to publishers outside the US? "

My guess is sure, if you live in Singapore. Isn't that where the did the beta run?

7:25 pm on Jan 13, 2006 (gmt 0)

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I got invited into the beta the other day. From what I can tell so far, the traffic is pretty minimal at this point. The markets served are the US, Singapore and France (don't ask me)....
7:34 pm on Jan 13, 2006 (gmt 0)

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I will say that they seem to have some good tools they are working on for importing campaigns from yahoo or adwords into the interface (these tools have some bugs right now). I find the overall interface kind of annoying, but that may just be because I'm not used to it yet and/or it isn't complete.
Also, to illustrate how minimal the traffic is at this point, their keyword suggestion tool shows 4595 searches last month for "mortgages" (btw, not my industry, just for illustrations sake).

kaz

11:08 pm on Jan 13, 2006 (gmt 0)

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their keyword suggestion tool shows 4595 searches last month for "mortgages"

have you ever seen a keyword tool with accurate information?

11:50 pm on Jan 13, 2006 (gmt 0)

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Overture's works great for me:).
5:27 pm on Jan 14, 2006 (gmt 0)

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Signed up with them a couple of months ago and have not been impressed. Ads rarely show up. Does this mean no more Overture on MSN at all?
8:31 pm on Jan 14, 2006 (gmt 0)

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Now, less Overture would be the only benefit. Overture is a pain in the neck. Must be one of the most horrible systems regarding usability. And you have to open an extra account for each country in the EU. Now how stupid is that. Hope that Microsoft comes up with something better.
8:40 pm on Jan 14, 2006 (gmt 0)

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Now, less Overture would be the only benefit. Overture is a pain in the neck. Must be one of the most horrible systems regarding usability.

Same Opinion.

9:05 pm on Jan 14, 2006 (gmt 0)

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msn usability isn't much better than overture right now either (although perhaps it will be by the time of full roll out)
9:09 pm on Jan 14, 2006 (gmt 0)

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msn adcenter is still full of glitches, i wonder if they can fix everything in time
1:32 pm on Jan 17, 2006 (gmt 0)

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If you want to see your MSN adcenter ads you should use the URL adcenter.search.msn.com
2:00 pm on Jan 17, 2006 (gmt 0)

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Will Adcenter be going live in the UK in June.

Can anyone confirm this.

Cheers