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Losing ranking in serps after 301 redirect

Is this normal?

         

akmac

7:59 pm on May 19, 2005 (gmt 0)

10+ Year Member



I'm in the process of replacing my static html ecommerce site with a dynamic solution. As I move the products from the first site to the second, I do a 301 redirect from the product page of the old site to the product page on the new site.

The reason for doing this was so that I would not lose my pages in the google serps.

My problem is that it's not working. All the pages that I redirect are getting dropped in rank. Now, every page is indexed, but doesn't show up in the serps. I've lost dozens of first page results.

Is this to be expected? are new 301 redirects sandboxed? My understanding is that a 301 redirect is the best method for accomplishing what I'm trying to do... Is it?

monkeythumpa

8:31 pm on May 19, 2005 (gmt 0)

10+ Year Member



Are you redirecting from one domain to another, or are you just telling the search engines that the page has moved to another on the same domain?

akmac

10:11 pm on May 19, 2005 (gmt 0)

10+ Year Member



New domain-from .net to .com

Is this a known problem? Eventually I will redirect the whole domain, but I still have 1000's of products to migrate and don't want them offline while I add them..

Can anyone recommend a better way of doing this?

pageoneresults

10:25 pm on May 19, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



You are moving from .net to .com. The 301s are really only going to help in capturing the traffic from existing indexed pages. You will naturally lose positions when switching from one domain to another. If the switch was in the same domain, you'd see the new pages ranking within a couple of weeks. You'll most likely have at least a 3-6 month waiting period while things get worked out.

Remember, the change in domain is what is causing this, not the 301s. 301s within the same domain are fine. 301s from one domain to another can be fickle, especially with Google. Also, how many links are out there pointing to the .net? You should focus on getting your link parnters to start updating their URI references as soon as possible.

monkeythumpa

10:59 pm on May 19, 2005 (gmt 0)

10+ Year Member



I was going to say the same thing as pageone, thanks for saving me some typing.

Why change from .net to .com? Technically there is a difference but realisticly they are the same. If I was in your shoes I would buy .com and redirect it to my well ranking .net.

akmac

11:46 pm on May 19, 2005 (gmt 0)

10+ Year Member



We own them both, but are developing the .com to replace the .net, at which point I will just point the .net address to the .com site and remove the .net site completely.

The reason to have them both online simultaneously is to ease the product migration.

As far as links, we have about 5000 to the .net, but they are mostly from scrapers that will find the .com soon enough. I don't have an active linking campaign-just some directory links and assorted organics.

Would the best course of action then be for me to slap the new site onto the same domain, and let all the product pages that aren't on the new site yet show as 404s? Or redirect them all to my index page?

301s to new domains are finnicky... Good to know.

pageoneresults

11:49 pm on May 19, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



As far as links, we have about 5000 to the .net, but they are mostly from scrapers that will find the .com soon enough. I don't have an active linking campaign-just some directory links and assorted organics.

Personally, I would have kept the .net live and set up a 301 for the .com to the .net. With 5,000 IBLs sitting out there, you've got some clout. It doesn't matter that they are scraper sites. Some of those scraper sites are being counted in the overall equation.

Just think how long it took you to get the .net seated in the SERPs. Expect about the same amount of time for the .com. You will pretty much be starting from scratch again. I know you hate to hear that, but, I've been there done that. Will never do it again that way. You learn from your mistakes.

akmac

12:40 am on May 20, 2005 (gmt 0)

10+ Year Member



Hmmmmmmmmm... Yes, I was hoping that you wouldn't say that!

Not thrilled about the prospect of starting over. Perhaps I'll stop adding redirects and wait until all the products are added to my .com site, then slap it onto the .net url with a 10 foot robots.txt. Thanks for your counsel, you add value to the forum.

pageoneresults

12:50 am on May 20, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Thanks for your counsel, you add value to the forum.

No, thanks for your participation, you add value to the forum! ;)

Are you on Windows or Unix? I'm sure we can get some additional feedback on making your chore a little easier if we knew what technology you were using. asp or php? Or is it something else?

akmac

1:05 am on May 20, 2005 (gmt 0)

10+ Year Member



<standing>My name is akmac, and I'm a macaholic. </standing>

The old site is static html, new site is driven by oscommerce=php.

akmac

4:44 pm on May 20, 2005 (gmt 0)

10+ Year Member



Ok, new thought just popped into my head. Currently, once I get an entire category of products transferred to the new site, I'm 301 redirecting the category link.

Would it be more beneficial to change the actual html navigation on the static site to point to the new one, instead of redirecting it?

Negatives, positives of this idea?

akmac

4:21 pm on May 23, 2005 (gmt 0)

10+ Year Member



Anyone?

Will an html link to a different domain pass rank better than a 301 redirect?

Spine

8:54 pm on May 27, 2005 (gmt 0)

10+ Year Member



I've read some threads here suggesting that a hard link has worked well for some people, I'd also like to know though, since what worked in the past might not right now.