Forum Moderators: phranque
a recent study of JupiterResearch says 50% users delete cookies monthly; and 12% (the most active surfers) delete them everyday.
Now, how can a company like tradedoubler, which buys advertising in ppa, tell us the truth?
It is obvious that a PPA model is totally inefficient for the editor/affiliate.
I'm form Italy; here we're forced to selle the spaces in ppa, cuz nobody wants buying advertising 'in a classical manner'; what is the PPA situations i the other countries and in usa?
thanks in advance :)
ted
From our AdWords account we have a number of terms where the URL goes directly to a page we track so the result is always 100% less those blocking cookies. While the sample is small it seldom registers under 100%.
We were in an affiliate program however after sending thousands of clients their way there were no sales. As these visitors were very qualified it seemed really strange.
If I block out the possibility of dishonesty then my only other answer is their tracking cookies were not working.
We now use AdSense.
We block all cookies other than our known log in sites.
See [w3.org...] for more info.
All the mainstream affiliate networks have been using P3P for months now.