High Traffic Websites

[tomld2]

I operate several retail websites and we produce traffic generally from affiliates & search engines. We are interested in creating additional traffic flows by starting various free content websites. What free content or informational type sites would you recommend as a good option for creating a high traffic site? For example we are interested in starting a lyrics site. Any other ideas?

Thanks
Tom

[TimmyMagic]

I don't see the purpose in creating various content sites to try and direct traffic to your retail sites. Why not invest the time in your retail sites and add content to them. Add relevant content which will increase the size of your site and thus make it more popular both for the customer and the search engines.

[TimmyMagic]

I just realised that was my 100th post. Woohoo!

[Macro]

tomld2, what you are proposing has been done often and with great results.

When creating new content sites the obvious thing to do is to build them around related subjects. If you sell holidays then content on holiday insurance, world cuisine, ideal honeymoon locations, immunisations etc would probably be more useful than satellite sites on baby toys, ringtones, car radios or carpet shampoos.

[jomaxx]

A lyrics site is not a good choice because of copyright problems (i.e. massive blatant violation) and because the traffic is likely to be of extremely low value unless maybe you are a music retailer.

As Macro says, build them around related subjects. Figure out what your ideal customer base is looking for but can't find readily.

P.S. More content is always good, but as TimmyMagic says you don't have to put it on a separate site. Look at what Amazon does, for example. Those customer reviews and lists are a HUGE business asset and are probably the main reason I go there and buy there.

[Macro]

I just realised that was my 100th post. Woohoo!

<sigh> These junior members! :)

[sidyadav]

> These junior members!

lol, hard to believe we were one ;)

> Why not invest the time in your retail sites and add content to them.

I definately agree. If you spend time creating new content sites to promote your retail sites - the content sites will get traffic alright, but it's no guarantee the visitors will go to your retail site.

However, by adding content to your retail sites itself - visitors will get what they want, and at the same time, stay on your site.

Also, remember:
More Content = More References to your Site
More References to your Site = More PR/Anchor Text
More PR/Anchor Text = More Traffic

..and at the same time:
More Content = More Pages
More Pages = Higher Chance of Ranking

Sid

[zulufox]

so I want more content?

:)