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I am the Internet Marketing Manager for a firm that explored hiring a salesman a while ago. We couldn't come up with a way to keep the position fruitful enough to keep a salesman happy and keep costs low. We are a million dollar a year company (not THAT big) and it just didn't make sense for us. The main problem is, most of our SEO stuff comes from clients that we already have and their referrals.
Good luck, and if you find a way to make it work, let me know!