Website promotion

What are the best practices?

[caspita]

Well .. here I am .. with my little web page .. having about 100 - 150 unique visits per day and thinking how to increase .. reading and reading and now loookign for some good advice here ;-)

- Submit to the SERPS
- Back links
- Banner exchanges

are the most frequetly found when I search here the formum to research about...

What do you think is the one to begin with? why? and the most important... what is the correct approach?

So far .. the only way that I have promoted my site has been registering into the forums about the topic and posting invitations to visit and join the webpage ... it that a good way? or I am expending to much time doing that? actually it takes about 30 mins to get a message posted .. begining with looking for the page, visiting the forum, the registration, then, the confirmation, then write the message and post it .. etc.

Could you give me some guidelines please?

Thanks,
CS.

[TimmyMagic]

It depends what your site is promoting/selling.

However I wouldn't bother with banner exchanges. In my opinion banners are way out of date and yield very few hits.

I would advise you start a linking strategy. Add a links page to your site and then spend some time adding relevant links. Then approach the sites you have linked to and request a link back. You'll find lots of info on this forum about the best way to do this.

Submitting to the search engines is also a good idea. However depending on what you listen to, this isn't always necessary since the big search engines will find you when they find the links to your site from other sites.

One thing you might also want to consider is PPC (pay per click) advertising. Google Adwords is very popular and so to is Overture. This will increase your traffic but of course the downside is you have to pay!

Posting to forums can be seen as spam. It depends how you go about it. If you just say 'check out my site' then I guess you will upset a few people. However if you are an active member and post to the forum and just happen to mention your site, then this is probably okay. Makesure you have your URL in your signature, etc.

I noticed your mentioned 'little site'. Content is king now, so try and build as many pages (of relevant material) as possible. This has a big effect on search engines, or so I am led to believe.

Anyway, best of luck. Remember it will all take time and if you keep reading the posts here and keep trying new things then I am sure you will succeed.

Regards,

Tim

[caspita]

Hi Tim,

Thanks a lot, I'll try the linking, I already have the inventory of sites I'd like to include in my link page that I'm bulding and what you said is good, send them a message of so asking for a link back... because I suppose is a common practice I hope they aggre to do it.

Thanks again.
Carlos.

[KevinC]

what might help you get more people to respond to your link request is to have their link already live on your site before you ask them to return the favour.