How sticky is sticky enough

need average of how long visitors stay

[annej]

Only 3% of my visitors stay a half hour or more and 70% stay less than 30 seconds. The average duration of visits is a little over 3 minutes. Seems like a disaster to me but I don't have any way to compare my stats with other sites.

Could some others share their stats?

Any ideas on how to be stickyer?

[BlobFisk]

It does very much depend on the site - but an average would be in the region of 7 - 10 minutes.

The 30minute figures most probably represent people who browse to your site and leave the window open while they do something else!

HTH

[DaveN]

have one site max staying time is 3 mins (get them in, give them what they want, get them out)

another site people seem to hang around for ages ;)

It depends on what the site is selling or doing, take WebmasterWorld I logged in 2-3weeks ago and the browser still hasn't closed.

DaveN

[annej]

That makes sense that the 1/2 hour and more visits may well be windows left open. I see I need to improve my stickyness. Any good ideas on that? Thanks everyone.

[ArtemisFowl]

It depends on the country you're in. JICWEBS (joint industry council for web standards for the UK) will tell you that anything from 10-minutes to a month is an acceptable measurement for a single user session but to be honest the only people who can really tell you what is acceptable are your auditors. www.abce.org.uk are the ones I use in the UK.