Forum Moderators: phranque

Message Too Old, No Replies

Single Page Visits

How many is too many?

         

ken_b

6:13 pm on Jul 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



It looks like 40% of visits to my site are single page visits.

I'm wondering if that is way to high, or average, or what?

Is there even an average for this kind of stat?

On the other hand last week a tiny fraction (.42%) accounted for nearly 35% of my page views. Yesterday I think I had my all time record for a single user at nearly 1000 pages.

My overall average last week was 9.5 pages per visit. That is up from a long term average of about 6, so it's goining in the right direction..... maybe.

Anyhow, back to the single page visits..... what do you think.... too high? Should I worry?

Reflect

6:31 pm on Jul 10, 2002 (gmt 0)

10+ Year Member



Naive view here but...

What page is the visit logged on? Your index page or a content page?

If index I would worry if only there for a few seconds.

If content page I would investigate more but I would assume they came in at the page that they needed. Look at your refferals to see if they came form an SE and what term was used also.

Again probably a naive thought on my part.

Brian

Mardi_Gras

7:40 pm on Jul 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



What are you using to calculate page visits per visitor? Cookies or IP addresses from your logs?

ken_b

8:19 pm on Jul 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Most of these single page visits are to a second level page.

I'm using ip addresses to determine the count.

Mardi_Gras

8:29 pm on Jul 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Are you filtering out AOL users? They can really screw up your numbers (new IP address with every pageview - so, one AOL user who goes to 10 pages looks like 10 unique visitors who went to just one page each).

Also, what search terms are the one-page wonders using? I find many of my single page views are from visitors using search terms which would indicate they were looking for something different than my site offers. You should factor those types of visitors out of your analysis. Easier said than done, though.

ken_b

8:44 pm on Jul 10, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Mardi_Gras;

AOL huh? No I haven't filtered them out. Hmmm. Do you just not count the AOL users, or what? That confuses me.

As for the search queries. I did consider that. About 4% of the queries include a specific phrase that is not appropriate for my site at this time. Some reseach indicates that the 4% could easily be doubled, if not more.

But of the 4% mentioned above, only 1 out of 5 visit only one page. I assume that even tho they realize I don't offer what they are looking for, my site is of enough interest to them to look around a bit.

(But that could just be my ego talking :) )