Forum Moderators: phranque
One twentieth of a second. That's about how long it takes for a Web site to make a first impression on an Internet user, according to researchers at a Canadian university...Visual appeal can be assessed within 50 milliseconds, suggesting that Web designers have about 50 milliseconds to make a good impression...
Lindgaard and his colleagues had originally believed it would be impossible to actually see anything in less than 500 milliseconds. It typically takes 50 milliseconds to read one word, according to some estimates.
Poor Web Design Alienates Customers [technewsworld.com]
Those are really becoming the nuggs for me in my 'Senior' years.
Pretty obvious but not easy: a bullseye [webmasterworld.com] for every page and 50 milliseconds or the time it takes a human being to read one word to: instill trust, market, brand(recall), retain, entertain, and sell.
Come to that those pages should be built differently ..ie: nav , h tags etc ..
And to take it further ..if you are aiming for the english speaking population from those areas ..do you allow that their culturally induced "page scan" direction may have been modified to scan in the opposite direction by their learnig english ..
Does the heat map depend on gender, age , culture ..combinations of all of these ..?
Do search engines bots scan those pages in a different way and then do the algos treat them differently when looking for relevance ..should they ..?
If ones target audience can be defined with any degree of precision ..with reference to the above ..should some of ones pages be changed to reflect that in order to fine tune their visual appeal?
If so How?
How we build pages is largely conditioned by concepts based on print media format in the west ..should it be ..?
Now, if Dewalt was smart, they'd offer a power drill with a built-in cellphone...
Same subject, different forum: [webmasterworld.com...]
(Perhaps a splicing is in order?)