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Multiple pixels One multisite config

building a business with a ton of locations nationwide

         

vierdi

10:24 pm on Jan 15, 2025 (gmt 0)

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I was told i had to have multiple business profiles in order for each dealer location of our product to have their own ads account so they each can use their credit card for their own ads. In order to have differentiation of branding we have forwarding domains that go to a specific url in each part of the multisite, ie:

[mainbrand]dealername.com > mymainbrand.com/dealer-state/dealer-name

each dealer has a dedicated LLC per location + their own facebook pages

the problem im coming across is that under the safety and branding settings its asking to verify a domain under each domain profile including a meta tag to verify said domain. Being that i only am using forwarding addresses is meta going to have a heart attack if i use the same domain (mymainbrand.com) for each of these business profiles? or am i going to have to create sattilite sites under the forwarding addresses that have a button to go back to the main site? It doesnt seem feasible - Ive seen several instances of competition using a similar multisite confirguration, are they all just creating ads to said location facebook pages' profiles?

vierdi

1:37 pm on Jan 16, 2025 (gmt 0)

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Another perspective: is it possible to have a single pixel shared through all of the business portfolios associated to the same brand/product and just have event handlers off that one pixel that way our websites' header isnt stuffed with so many facebook pixel snippets? Thats my biggest concern at the end of the day is having way too much header code that could hurt SEO - the main goal is for each dealer to be able to have their own ad account with their own ads using the same domain

vierdi

2:25 pm on Feb 5, 2025 (gmt 0)

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bumping this in case people have an answer

not2easy

2:37 pm on Feb 5, 2025 (gmt 0)

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Hi vierdi and a belated welcome to WebmasterWorld [webmasterworld.com]

Answers for your rather unique situation are more likely to be found in Meta's help pages for FaceBook advertising than here. Unfortunately campaign configurations aren't commonly shared due to possible competitive strategies. No harm in checking back here occasionally but when you get advice from competitors, it may not be the best.

tangor

6:36 pm on Feb 5, 2025 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



the problem im coming across is that under the safety and branding settings its asking to verify a domain under each domain profile including a meta tag to verify said domain.


Kind of answers your question. One domain==one account