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How to rank up the lower performing keywords?

Increasing keyword performance

10:35 am on Sep 6, 2018 (gmt 0)

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joined:Sept 4, 2018
posts: 4
votes: 0

Hello folks,
I have a doubt regarding to rank up the lower performing keywords.

Thank You.
4:03 pm on Sept 6, 2018 (gmt 0)

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WebmasterWorld Administrator not2easy is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Dec 27, 2006
votes: 262

Like any campaign, targeting is important so you aren't paying for exposure that doesn't benefit your goals. Lower performing keywords may indicate that the ads are targeting the wrong groups. Alternatively they may require higher costs. In my opinion the best place to see what can be improved in in your ad account at Facebook. The ads aren't so much about "ranking" as targeting and supplying worthwhile content. Ad campaigns often need adjustments to find the right mix.
10:10 am on Sept 7, 2018 (gmt 0)

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joined:Sept 4, 2018
posts: 4
votes: 0

Sorry I'm asking, by using off-page techniques how to increase the lower performing keywords.

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