Users Spending 24 Percent Less Time on Facebook

[tangor]

According to a new report, Facebook users are spending 24 percent less time on the platform.

Fast Company reports that Nielsen numbers from November of last year, recently interpreted by Pivotal Research, showed that Facebook lost approximately four percent in aggregated time spent on the platform. New numbers have now been released that includes the month of December and seem to show that this problem is only getting worse for Facebook, as the number of users actively using the platform continues to dwindle. The new numbers appear to show that Facebook’s core platform lost 18% in time spent, a massive difference from the month previously.

[breitbart.com...]

For those who depend on SM for users and links, are you seeing drops in traffic with similar numbers?

[TravisDGarrett]

May be the Year 2000 generation is finally growing, and discovering that The Internet is not only Facebook, and that there is a life off-line too.

[webgeek1982]

"For those who depend on SM for users and links, are you seeing drops in traffic with similar numbers?"

no, not as yet...

[keyplyr]

Traffic just keeps going up... maybe because they are spending less time on FB :)

[engine]

There's no doubt that early adopters are maturing with their views of Facebook. I've noticed a lot fewer people on there quite as much as they were. Perhaps they are realising that the short one-liners aren't as satisfying as it used to be, and people are starting to get on with their day jobs.

The latest scandals and privacy concerns don't help.

Youngsters, otoh, can be very fickle, and seem to need something new all the time to satisfy their appetite for tech and the next trendy thing.