Forum Moderators: not2easy

Message Too Old, No Replies

How to see Ad study reports

how do get the experiment report for ad studies created with facebook api

         

nikhilwmeasured

2:04 pm on Sep 10, 2017 (gmt 0)

5+ Year Member



I have used the facebook ad-studies split testing api documented here: developers.facebook.com/docs/marketing-api/guides/split-testing [developers.facebook.com] and created an ad study involving two adsets under a single ad campaign.
How do I see the reports or results of this study?
If there any place on the facebook business UI to see the details of the study? Is there an API to analyse the report or result? I am unable to find either.

I can see that under conversion lift management study developers.facebook.com/docs/marketing-api/guides/lift-studies [developers.facebook.com], there is a section showing how to retrieve results, I see no such section under split testing.
Any help is highly appreciated!



[edited by: not2easy at 3:26 pm (utc) on Sep 10, 2017]
[edit reason] clarity [/edit]

keyplyr

11:17 pm on Sep 10, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Hi nikhilwmeasured and welcome to WebmasterWorld [webmasterworld.com]

How do I see the reports or results of this study?
This explains how to get the reports:
Facebook provides several APIs to fetch metrics on your ad's performance. [developers.facebook.com]

nikhilwmeasured

6:43 am on Sep 13, 2017 (gmt 0)

5+ Year Member



Thank you for your reply.
Do you mean I have to get the insights per ad/adset individually and then compare myself? Unlike the lift-studies where I can directly get the results of the study, here I would have to do it manually. Also, I will have to remember/retrieve which 'cell' an ad/adset belonged to in the experiment and and tally it accordingly.

Is my understanding correct?

not2easy

6:54 am on Sep 13, 2017 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



When I looked at their docs, I noticed that their A/B testing was on two campaigns, not one. I don't know if that is what is the cause of the reports issue or not.


keyplyr

6:55 am on Sep 13, 2017 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Besides the individual tools described on that page, I'm not aware of a comparative study.