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Facebook Milestone, 2 Billion Users

     
4:22 pm on Jun 28, 2017 (gmt 0)

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Facebook has confirmed it's reached the milestone of 2 billion users world-wide.

Phenomenal numbers on one platform!

[newsroom.fb.com...]
11:27 pm on June 28, 2017 (gmt 0)

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2 Billion Users... betcha can't name 'em all :)

Another of those empty statistics that really doesn't amount to anything besides bragging rights. Many users sign up for an account, use it a couple times then never return... just like Twitter.
11:31 pm on June 28, 2017 (gmt 0)

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I wonder how many of the 2 billion have tried to add Zuckerburg as a Friend?
11:50 pm on June 28, 2017 (gmt 0)

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2 billion users != 2 billion human users.
3:33 am on June 29, 2017 (gmt 0)

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I looked at the linked article and still can’t figure out: 2 billion what? 2 billion accounts ever created? 2 billion accounts performing some action every {day / week / month}? 2 billion accounts posting new content within the past {day / week / month}?
3:53 am on June 29, 2017 (gmt 0)

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From the article:
there are now 2 billion people connecting and building communities on Facebook every month


The line is obviously left open to interpretation. If 1 person only connects does that count as 1, and if a person builds a community (what does building a community consist of?) does that count as 1. Then if the same person connects and builds a community does that one person count as 1 or 2? If that one person returns twice in a month and connects is that 1 or 2.

So if you weren't confused before you are now...
5:37 am on June 29, 2017 (gmt 0)

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“connecting and building communities” actually means something specific? I thought it was just a fancy way of saying “they exist”.

Oops.
4:40 pm on June 29, 2017 (gmt 0)

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Yes, it's a broad statement, but, surely, there's no other online service that I know of that has that number of users, even if they are only active occasionally.

Some people i know are not off the service, and Messenger has assured that: It's one reason i don't use Messenger.

It's a milestone that few businesses can say they've reached. Probably Google is the next closest, but that's not signed in users. Any others you can think of?
7:19 pm on June 29, 2017 (gmt 0)

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FB users 2 billion. World population 7.5 billion. FB has its work cut out for them .... they aren't even halfway there, yet.
9:39 am on June 30, 2017 (gmt 0)

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I have a FB business account, I couldn't remember the last time I updated it so went to look, 17 months ago ... I guess I'm not one of the 2 billion?
7:47 pm on June 30, 2017 (gmt 0)

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We all know it's BS and a marketing ploy. I had an email just today, selling 250 FB likes for $15! We all know that these are just robots with thousands, maybe millions of fake accounts each.

From their own stats, "Approximately 85.8% of our daily active users are outside the US and Canada":
[newsroom.fb.com...]

It doesn't give a breakdown by country, so I don't know how much comes from trusted countries like GB. But from Google Trends, the top country to search for Facebook is Tunisia, followed by Venezuela and Turkey:
[trends.google.com...]

To me, this makes it very clear that the majority of FB traffic is scammers and robots. This is why I stopped using them for marketing years ago... it was a total waste of money.
8:10 pm on June 30, 2017 (gmt 0)

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"Approximately 85.8% of our daily active users are outside the US and Canada"

Even that is spurious...
That suggest that 15% of 2B users are in the US and Canada. The total population of the US and Canada is 320M + 35M == 355M. So that works out to 300/355 == 85% of the population. In Canada only 77% of the population is between the ages of 15 and 74, I assume that that ratio holds for the US. So based on the FB stats more than 100% of the active adult population would be active on Facebook.

Don't get me wrong, there are a lot of Facebook users but even still something seems off with the numbers.
9:02 pm on June 30, 2017 (gmt 0)

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They never said they had 2 billion “daily active users”. What they did say remains anyone’s guess.
9:39 pm on June 30, 2017 (gmt 0)

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Many "users" are created by operator mills using stock model photos. All they need is one friend then they send requests to all their friends to profile build; they go to sleep & waking up at some point to influence some metric.



[fix typo]

[edited by: keyplyr at 10:01 pm (utc) on Jun 30, 2017]

9:51 pm on June 30, 2017 (gmt 0)

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@keyplyr, you have often mentioned in the forums that you use FB to generate traffic. Are you using the methods your describe? Does it work? Is this the "link building" of 2017?
9:59 pm on June 30, 2017 (gmt 0)

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@NickMNS

No, I don't build phony profiles. Why would you think I would do that? (rhetorical)

There are legit way of generating traffic which have been discussed numerous times. Try using the Site Search utility.
1:20 am on July 1, 2017 (gmt 0)

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Just some interesting bits of info that I remember.

My dad, now 70 years old, has 7 accounts. He created the first one on his computer, then got a phone and created a second one, not realizing he could use the same one. Then he forgot the password to the one on his computer and created a third.

Then he created one for both him AND my mom.

Then my mom created 2 accounts, for the same reason.

And on it goes.

My step-sister, now 11, created a fake account late last year just to see how it worked. She put in a woman's name and a stock photo of a woman, then forgot about it. I saw it at Christmas (6-7 months ago), and she's had close to 1,000 friend requests! Mostly men, mostly not in the US. Not a single post on the account, but so, so many men wanting to be her friend. So that's how I suspect the bot accounts work: put up a picture of a pretty woman, get a few hundred friend requests, and now you have an established account that you can use to sell likes.

Last but not least, I know that my nieces (one 17 and one 15) have 2 accounts each: one for their parents to see, and another with a fake name and location that they used to use to talk with friends privately. They doesn't use either anymore, they say that only old people use Facebook. They both now use Snapchat, so their mom can't see what they're doing.

So, 6 people in that list, including 3 minors and 1 that is below Facebook's TOS age limit, but they represent 14 accounts. And I can't imagine that there aren't a lot of other people that are just like them.

We haven't even talked about all of the fake accounts that use a real user's name and photo, then send friend requests to everyone on their list. I almost forgot about those. There's one (elderly) woman on my friend's list that clearly has a virus, and I get at least 1 friend request a week from a fake account using her name and photo.
2:14 am on July 1, 2017 (gmt 0)

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Good point csdude55, my nieces now in their early twenties are the same, no FB but plenty of snap-chat.

Sorry Keylplyr, I did not mean to offend you, it wasn't meant to suggest that you needed to use sketchy practice to gain traffic. It was more like, back in the day when nearly everyone was buying / exchanging links and it wasn't really frowned upon. Everyone kind of knew it was wrong or at least couldn't last, but since everyone else was doing you could not, not do it. I really have very little experience with Facebook, and everything I see going by my account is either people I already know or accounts that look fake.
6:47 pm on July 1, 2017 (gmt 0)

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I wonder what the real metrics are like for FB's real killer, Whatsapp?

Certainly 90+% of my social group, my family and business colleagues use this all the time using many of its features, most have given up on FB except for the odd few who still use standard SMS ... Go figure!

Instagram seems to be very popular amongst some of the younger ones, especially 20-35 year olds. I tried it for business purposes however didn't like it.
9:44 pm on July 1, 2017 (gmt 0)

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I don't think we will ever really know the true numbers. this thread alone has provided a lot of reasons for multiple accounts per person.

We also need to think about how many accounts have been compromised. People allowing apps to post stuff etc and in doing so grant some level of access to others.

Mack.
2:19 pm on July 8, 2017 (gmt 0)

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Mack, this thread alone has also provided reason for having ZERO accounts per person. It depends how you look at it.
6:18 pm on July 10, 2017 (gmt 0)

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@NickMNS: "Approximately 85.8% of our daily active users are outside the US and Canada"

We have a winner here.

And they are blocked in China , or were for a while. And in India, people are just barely getting internet access and barely ANY mobile phones at all. so that's 2+ bln people that aren't on FB.

If one person runs a bot with 100,000 accounts that "build communities" between each other, I wonder if it counts as 1? Or 100,000 . You can get to quadrillion users that way, as long as DB supports this many keys.
8:48 pm on July 10, 2017 (gmt 0)

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And in India, people are just barely getting internet access and barely ANY mobile phones at all

? I'm astounded when I see someone from India who is not using an Android. Mobile phones are reaching people who never had landlines, let alone any kind of Internet. Among other things, a mobile phone isn't dependent on a reliable power source.
2:30 am on July 15, 2017 (gmt 0)

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@lucy24, you are seeing someone from India in US, they are in top 1%.

Not "any mobile phones", my bad, I was referring to smartphones. 292 million smatphones (2016) out of 1.1 bln mobile phones. Wow, I did miss that growth, thought it was a much smaller %. That's a respectable 25% of all phones. #1 and 2 brands are both chinese, Lenovo and Xiaomi, Samsung being at #3. Interesting.
2:59 am on July 15, 2017 (gmt 0)

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For 2017, the number of smartphone users in India is estimated to reach 340.2 million
source: https://www.statista.com/statistics/467163/forecast-of-smartphone-users-in-india/