Analysis of Facebook Reach and Connections

[engine]

There's an interesting article published by researchers that shows the extent of Facebook's reach and connections. Most of us here would not be surprised by the result of the research, however, it's really worth reading to get an idea of the extent.

"We tried to map all the inputs, the fields in which we interact with Facebook, and the outcome," he says.

"We mapped likes, shares, search, update status, adding photos, friends, names, everything our devices are saying about us, all the permissions we are giving to Facebook via apps, such as phone status, wifi connection and the ability to record audio."

All of this research provided only a fraction of the full picture. So the team looked into Facebook's acquisitions, and scoured its myriad patent filings.

The results were astonishing. Analysis of Facebook Reach and Connections [bbc.co.uk]

Here's the research page. Note, it may be getting overloaded as it's very slow to load. [labs.rs...]

[keyplyr]

Reminds me of a naive statement my younger brother said recently. He said he didn't vote because he's not interested in politics since it didn't affect him.

That would be similar to saying... I don't pay attention to Facebook because it doesn't affect me when I'm online.

[tangor]

2 billion people can generate an immense load of .... "content".

The "reach" is very credible, but not yet at the level of need or trust as other sources. But it's getting there.

Might be something else as regards "reach" in the real world if FB becomes a PUBLISHER instead of UGC "platform".