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Facebook might muscle-in on LinkedIn’s recruiting business with ways for business Pages to promote job listings. The new Jobs features could give companies another reason to drive traffic to their Facebook Page beyond marketing their products in the News Feed, while also allowing them to pay the social network to get their open position in front of more candidates. Facebook Test New Job Postings Feature For Page Administrators [techcrunch.com]
Pretty much everyone has a Facebook profile, which are often filled with extensive information about their past jobs titles, employers, education and interests. Recruiters can target job posting ads with all this data so they reach people with the right credentials