Report: Facebook Ad Network Development Shelved

[engine]

Looks like we’ll have wait a bit longer to see Facebook’s much-anticipated ad network.

The social giant is putting the brakes on a test it launched earlier this year that that let it place its own ads on other developer’s mobile apps.

And while it has also been talking to publishers about running Facebook ads on their mobile Web sites, sources say those discussions have now been back-burnered as well.

Report: Facebook Ad Network Development Shelved [allthingsd.com]

[GaryK]

I hope this will mean FB is putting the brakes on the story I posted last night about FB inserting autoplay video ads in the News Feed [webmasterworld.com].