We want to run a competition on our Facebook page, in order to generate interest in our company.
Do you have any tips on what are the best mechanism(s) for doing this?
My boss has suggested that we simply offer one of our products as a prize... and have a closing date.
But how should we get users to enter?
- Just by "Liking" us?
- By emailing/messaging us?
Either way, is there a simple mechanism on FB for emailing(messaging?) everyone who has 'Liked' us? Or emailing/messaging everyone who has emailed us about a particular subject?
For legal reasons there would (presumably) need to be an element of SKILL involved... if so, could that be "suggest and improvement on our site"? (Or would that make us too vulnerable?!) Or should it be answer some question about the product itself?
- All tips & other thoughts much appreciated!