First of all I keep trying to use the word 'we' in my content, when my domain obviously shows that my site is run by an individual.
What do you think are the pros and cons of having a domain name for a business based site that incorporates your own name?
[edited by: engine at 9:07 am (utc) on April 2, 2008]
[edit reason] no specific names, thanks. [/edit]
For:
1. when the business fails, you can use the domain as an geocities-type home page
2. if you ever do get famous, you can relaunch the domain focussing on whatever you are famous for
3. it gives you a sense of power and superiority, after all, you can't actually see people laughing at you
4. it enables you to launch the site before you have any idea what to do with it (see 1, 2 and 3 above).
;)
But seriously, unless your name is known worldwide - it's the world wide web - it doesn't have a lot going for it as a business domain, does it?
[edited by: Quadrille at 12:22 pm (utc) on April 2, 2008]
It's very limiting, though, if you ever want to expand your territory or services, or sell the business.
A non-personal domain is probably a better investment of your time and energy.
My business is locally based and most of my potential clients actually do know my name (I am marketing my sites to real estate agents, and I worked in a top real estate office in my area for some time).
"A domain name based on your own name can work just fine if your business is locally based, you are the only one providing services, and you are savvy about promoting in your local market.
It's very limiting, though, if you ever want to expand your territory or services, or sell the business.
A non-personal domain is probably a better investment of your time and energy. "
I think you have convinced me to change it with your response. I want to eventually have a team working on the sites and plan on selling it in a couple of years if everything goes as planned.
[edited by: Junanagoh at 7:50 pm (utc) on April 2, 2008]