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Best Domains Already Registered but Not All Are Websites

Buy, wait, or negotiate?

         

Josefu

9:08 am on Jan 30, 2008 (gmt 0)

10+ Year Member



I've recently had to look for a new domain name for a company we're starting - a company dealing in the treatment/transfer/storage of digital data. Unfortunately, during my searches, I found that most every domain name containing even a variation of "digi" is at present registered or parked under an ad-laden "search" page. Network Solutions, goDaddy, etc.

There are virtually no "real" sites out there using the term "digi", nor is even creating one feasible. How to deal with them? How much does it usually cost to purchase a desired domain name from them?

[edited by: Webwork at 1:51 pm (utc) on Jan. 30, 2008]
[edit reason] Per Charter, please avoid dominer-domaining disparagements. [/edit]

RichTC

9:47 am on Jan 30, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi Jose

You need to negotiate imo and it can be a nightmare

If its any consolation i feel the same way but you have to accept that its a business. A domain trader would argue that they found the domain first, if you want it you need to bid for it.

Because the market is saturated with domain traders many are just sitting on loads of domain stock they cant sell so you can still negotiate a low fee.

I would bet if you looked hard enough you could find something that was available anyway in the open market or alternatively try and build a brand without the term digi in it?.

As for a course of action the only route open is to issue a WIPO but its only where the domain is your already registered company name or you can prove its in breach of a registered trade mark or trading name. In your case i doubt you could issue one because you are a new company, ie you started after the domain name was originally registered.

Bottom line is that if you want the domain you need to negotiate the best rate you can for it.

If its a two word domain like digiwidgets i would start at 600$ but it could get expensive. If its three words like digiwidgetshere i would start at $200

Good Luck

webboy1

1:28 pm on Jan 30, 2008 (gmt 0)

10+ Year Member



Agreed. We actually do a lot of work with domains and are in touch with a number of people / organisations who own vast quantities of domains mainly for parking. However, what we find is that it's certainly the smaller percentage of these that make the headlines for the price they go on to sell for. Most domains are, what I'd consider, average.

Clearly one word domains in .com etc are in demand, but 2-3 word domains and domains in different extensions tend not to be so much in demand and can usually be bought / negotiated for a reasonable price. This price isn't as low as buying the domain brand new obviously, but there is little that can be done about it.

I'd suggest contacting the owners of the domains you'd like and ask what they'd be willing to sell for. While they'll want to make money from the sale, you should also take into account that this domain might not be making them any money. In fact, with no click revenue being generated, it could actually be a loss making domain for them.

Basically, the best thing in my opinion is to start contact. The worst that can happen is that they price it to high or say it's not for sale.

Webwork

2:09 pm on Jan 30, 2008 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



The problem with "digi" domains is that early on in the domaining era anything "digi" evoked a sense of promise + millions + was hip-cool-whatever. So, many many many were registered.

Move ahead a few years. One key metric of domain value-utility is type-in traffic. Many of these domains suffer from wont of such love.

Still, many folks that hold onto domains "from yesterday" still cling to them because of a certain "first love attachment". It's a love, however, that fades with each year's renewal.

My advice: Depending on the robustness of the domain(s) you are pursuing I suspect many can be had for 2-5Xs the aggregate of the likely total renewal costs since registered.

Example: Digi(Whatever).com. Registered 1999. Traffic? Nyet! Approximate aggregate renewal costs (higher at first) ~$150. IF decent (catchy, but no likely type-in) offer $350-$750.

If it's a logical generic digital domain - ex. DigitialClocks - then then the numbers will go much higher.

walkman

12:30 am on Jan 31, 2008 (gmt 0)



make an offer. Most names are not worth the $1.8 millions we see mentioned. Of course some owners are delusional, but enough aren't.