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I have just finished building the main site at the .com, so looking for help in the best approach to use the other domain names to help direct traffic to the main site. I heard re-directs aren't used much anymore or you can even get penalized for them these days.
I was thinking of making one page "doorway-type" sites on the other domains, but am somewhat confused on how much similar content I can use? i.e. would it be ok to use same company logo? similar descriptions? where do you draw the line?
I hope this makes sense or if someone has been in similiar situation... any help is appreciated
I have just finished building the main site at the .com, so looking for help in the best approach to use the other domain names to help direct traffic to the main site.
These are unlikely to represent any significant percentage of traffic. If you think otherwise, you are thinking wrong about why to register alternative TLDs.
The reason to register alternative TLDs is to protect your brand. You may want to consider also registering variations on your name for the same reason.
For example, I just registered <widget>myway.com,net,org,mobi (it's a mobile-oriented site). I thought "<widget> your way at <widget>myway.mobi" might be a good slogan.
Then.... doh! Go off and register <widget>yourway.com,net,org,mobi...
Anyway, 301-redirect to the main site, for those who mis-type the TLD, particular if an alternative is your main site. (As will be the case with my .mobi site. That is, the .com will 301-redirect to the .mobi - now THAT may be a first! :) )
Seems okay - but Yahoo still has wordword.com in it's index.
I also have a few wordword tld's that I've been waiting to develop as related stand alone websites (by related I mean things my visitors have asked for over the years).
Looking for advise;
It seems to me as if the SE's like larger websites more and more...
Am I better off to include these new related ideas into my established website?
What about the related stand alone websites I've already developed - should I bring them into my existing website (via 301) or leave them separate?
Is it safe to 301 all my wordword / word-word tld's to the existing website? (they have mostly never been used - would attract some type in traffic).
Is it also safe to 301 all my related wordword tld's to the existing website - how many is okay with SE's? (they have mostly never been used - would attract some type in traffic).
I'd love to hear of any experience with this as messing with my established website always makes me nervous.
I think 301 redirects are more appropriate for common misspellings of your domain... or typo versions, etc.
Those off-TLD's are rarely typed in by someone... unless it is a competitor or domain hunter looking to squat on your trademark...