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'small words' added to a domain name

Is it worth it on popular terms?

         

Tidal2

7:46 pm on Aug 22, 2006 (gmt 0)

10+ Year Member



As an example:

widgeta.co.uk versus widget.co.uk

If those domains had the same links, age, quality of content ... and so on for the other factors - how would they rank in Google and the others?

Obviously widgeta is lower but has anyone tried this?

Quadrille

11:51 pm on Aug 22, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you own widget.co.uk, then widgeta.co.uk is a waste of money; no-one will search for 'widgeta', and no-one will make those type-in errors. Not worth the money or the effort of a 301.

If you do not own widget.co.uk, seesm a little pointless to buy a 'me-too' domain, rather than a strong, brandable name.

BTW, I hope you have widget.com?

Or am I missing the point?

Tidal2

7:22 am on Aug 23, 2006 (gmt 0)

10+ Year Member



Its theoretical at the moment occasionally I want a domain name thats already in use as are all the permutations of it.

So I wondered what was the value of adding a small word like 'a' to the end of the domain name. After all Google does not use it as a search term.

My guess is its penalized in some way but I wondered if anyone has tried it.

Quadrille

10:00 am on Aug 23, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I doubt it's penalised, unless there is a specific reason to. Google doesn't care if your site is called widgets, wodgets or widgets-a; why would different rules apply?

Common sense says that building a me-too site, with a weaker name than the original, is a pretty poor business model.

If myspace was myspace.net, and you owned the .com, then you might steal a few of their visitors; but as they own the lot, setting up myspacecool.com is unlikely to get enough visitors to justify the time taken to set up the adsense.

It's been done; the web is littered with parasite sites. But unless you do it on an industrial scale, you'd do just as well with setting up earache927.com, with two paras and three adsense blocks - unless it's already taken ;)

Webwork

12:26 pm on Aug 23, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Only where it makes sense.

The<Word>
A<Word>

I assume you are neither treading on a company's trademark (PepsiA) nor trading off another company (Say, by creating a teen social site and naming it MySpacez).

If your intention is to not only mimick another company's URL but to also mimic their website and operation I'd say it's not the best of ideas.

IF all you want to know is "all else being equal" will your ability to rank be compromised by employing your approach I'd say a) experiement and report back; and, b) it's never really the case that all else is equal since the variables can include age of inbound links, age of domain, age of website, authority of inbound links which you may not be able to duplicate.

IF you are asking "will there be a penalty for a made up word" that's unlikely. Might there be a benefit to having the actual word? Possibly, since inbound link anchor text might be a bit more robust, memory of the site's URL might be better, fewer mistaken links to the real/pretender site, etc.

I'd say if you just like the made up word/domain and there are "other domain issues" (MySpaceZ) then go have fun. You will be in league with the masses.

[edited by: Webwork at 2:37 pm (utc) on Aug. 23, 2006]

OptiRex

2:16 pm on Aug 23, 2006 (gmt 0)



Tidal2

Do I assume that your web site is the personal site of well-known national sites and you want to get more recognition for yours?

Is there any reason rather than using widgeta that you should not use widgettown/city/county or widgetgenreadvice, widgetgeneralinformation?

FWIW regarding awidget or widgeta, I do have a couple of generic trade words to which I prefixed with "i" to make iwidget and they perform very well.

The reason for this was that these two generic words have been trade marked for years, even though the words have completely nothing to do with their industry, therefore I need to do something to match my other trade words.

Tidal2

7:32 pm on Aug 23, 2006 (gmt 0)

10+ Year Member



Quadrille: Penalised was perhaps the wrong term, perhaps I should have said rated less highly. Google for instance would rate a domain name for a keyword higher than a domain name called keyword+'anyotherword' I wondered if small words that are not used as search term carried less reduction in the serps. My conclusion so far is probable not.

Webwork: 'Where it makes sense' a very good point. I don't desire or have a reason to steal trade marks. I am just after domain name alternatives to keyword1keyword2 say keyword1inkeyword2, keyword1andkeyword2, thekeyword1keyword2 and so on. Mind you I like myspacez but 'z' is actually used by google as a search term.

Optirex: I do not have anything in mind at present business or personal. I think I answered some of your other questions above and thank you for 'i' its another small word not searched for by Google, its interesting your sites do well with it as a prefix too.