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Tony Scott – known as A. O. Scott to those who read his film criticism in The Times – is at home on Saturday morning. He picks up his print edition of The Times, planning to do the crossword puzzle. But first he leafs through the paper, and there on Page C7 is a full-page advertisement – almost all white space except for 75 characters. It’s his tweet from a few days before. Actually, no, it’s not his full tweet, but a part of his tweet, mocked up to look like a full tweet.Blurred Lines Of Permission: Tweets Turned Into Ads In Print Media [publiceditor.blogs.nytimes.com]
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The third party did ask permission from the originator, but they declined.