Welcome to WebmasterWorld Guest from 54.166.178.177

Forum Moderators: not2easy

Message Too Old, No Replies

Article syndication - should we be doing it?

     
12:17 am on Jun 17, 2009 (gmt 0)

5+ Year Member



The company I work for run a large network of websites and employ a team of full-time content writers to produce articles for the sites. At the moment each unique article is only published once on a single site.

Are we missing out on valuable backlinks by not syndicating the best of these articles?

4:03 am on Jun 17, 2009 (gmt 0)

WebmasterWorld Senior Member farmboy is a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



The company I work for run a large network of websites and employ a team of full-time content writers to produce articles for the sites. At the moment each unique article is only published once on a single site.

Are we missing out on valuable backlinks by not syndicating the best of these articles?

If you're 100% certain that no one on that team of article writers is "borrowing" content from other sites, it might be worthwhile to get more mileage from the articles.

If not, the more those articles are published, the easier it is for the original authors to find them and the sooner the company will cease to exist as it does now.

------------------------

Is revenue generated by placing PPC ads on these article pages?

FarmBoy

6:30 am on Jun 17, 2009 (gmt 0)

5+ Year Member



I'd say they're 95% original with a line or two borrowed from other sources (mostly wikipedia). There's no ppc advertising on any of the sites where the content is being published.
1:41 pm on Jun 17, 2009 (gmt 0)

WebmasterWorld Senior Member farmboy is a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



I'd say they're 95% original with a line or two borrowed from other sources ...

A good QC program is the only way to know for sure. What's your QC rate? Out of every 100 articles submitted to you by the people you pay to write them, how many do you thoroughly check for copyright issues?

As a general rule, your QC rate should be inversely related to the amount you pay for each article. And the higher your QC rate, the higher your opportunity to sleep well at night without concern for receiving a DMCA notice or attorney's settlement request tomorrow.

FarmBoy

6:02 pm on Jun 20, 2009 (gmt 0)

5+ Year Member



It depends on your goal for article creation. Are you looking for unique content on your site? Or are you looking for inbound links to help your SERPs?

We write two versions of articles. One for our site. And another for article syndication.

 

Featured Threads

Hot Threads This Week

Hot Threads This Month